Attribution's Share

GPTKB entity

Statements (12)
Predicate Object
gptkbp:instanceOf marketing metric
https://www.w3.org/2000/01/rdf-schema#label Attribution's Share
gptkbp:measures contribution of marketing channels
gptkbp:purpose to allocate credit for conversions
gptkbp:relatedTo marketing ROI
multi-touch attribution
gptkbp:supports budget allocation
channel optimization
gptkbp:used_in marketers
marketing analytics
gptkbp:bfsParent gptkb:Boethiah_(The_Elder_Scrolls)
gptkbp:bfsLayer 6