Statements (91)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:Retail
gptkb:brand |
gptkbp:acquired_by |
gptkb:Gildan_Activewear
|
gptkbp:acquisition |
Acquired by Gildan Activewear in 2017
|
gptkbp:advertising |
Minimalist
Provocative Youth-oriented # American Apparel campaign # Made In USA campaign # AA100 campaign |
gptkbp:business_model |
Direct-to-consumer
Vertical integration |
gptkbp:collaborations |
gptkb:Various_artists
gptkb:musicians Fashion designers |
gptkbp:community_involvement |
gptkb:Charitable_donations
Support for local artists Sponsorship of events |
gptkbp:conflict |
Increased competition
Changing consumer preferences Declining sales Bankruptcy filing in 2015 |
gptkbp:cultural_impact |
Impact on American youth culture
Influence on fast fashion Role in the ethical fashion movement |
gptkbp:defunct |
gptkb:2017
|
gptkbp:financials |
gptkb:2016
|
gptkbp:founded |
gptkb:1989
|
gptkbp:founder |
gptkb:Dov_Charney
|
gptkbp:has_store_in |
gptkb:Europe
gptkb:Asia gptkb:Canada gptkb:United_States |
gptkbp:headquarters |
gptkb:Downtown_Los_Angeles
gptkb:Los_Angeles,_California |
https://www.w3.org/2000/01/rdf-schema#label |
American Apparel
|
gptkbp:industry |
gptkb:Retail
gptkb:Fashion |
gptkbp:key_people |
gptkb:Dov_Charney
gptkb:Paula_Schneider Gildan Activewear executives |
gptkbp:known_for |
Colorful clothing
Unisex clothing Basic apparel Fashion basics |
gptkbp:legacy |
Influence on fast fashion
Impact on ethical fashion |
gptkbp:marketing_strategy |
Celebrity endorsements
Social media engagement Direct-to-consumer Online sales In-store experience Provocative marketing |
gptkbp:merchandise |
gptkb:online_store
Brick-and-mortar stores |
gptkbp:notable_for |
Made in the USA
Vertical integration Ethical manufacturing practices Controversial advertising Controversial advertising campaigns |
gptkbp:number_of_employees |
Approximately 500
Approximately 10,000 at peak |
gptkbp:number_of_stores |
Over 200 stores at peak
|
gptkbp:parent_company |
gptkb:Gildan_Activewear
|
gptkbp:partnerships |
Charity initiatives
Collaborations with artists Collaborations with designers |
gptkbp:philosophy |
gptkb:Sustainability
Transparency Inclusivity |
gptkbp:product_line |
gptkb:accessories
Fashion apparel Basic apparel |
gptkbp:products |
gptkb:apparel
Hoodies T-shirts |
gptkbp:reputation |
Controversial
Innovative Trendsetter |
gptkbp:slogan |
Made in the USA
|
gptkbp:social_media_presence |
gptkb:Twitter
gptkb:Instagram gptkb:Facebook |
gptkbp:subsidiary |
gptkb:American_Apparel_Canada
|
gptkbp:sustainability_practices |
Recycled materials
Fair labor practices Organic cotton usage |
gptkbp:target_market |
Young adults
|
gptkbp:website |
www.americanapparel.com
|
gptkbp:bfsParent |
gptkb:Hanes_Tagless
|
gptkbp:bfsLayer |
5
|