Allure Media

GPTKB entity

Statements (50)
Predicate Object
gptkbp:instanceOf gptkb:Media_Company
gptkbp:acquisition Acquired by a larger media group in 2019
gptkbp:awards Best Digital Campaign 2021
Best Content Marketing 2022
Best_Media_Company_2020
gptkbp:businessModel Digital-first_approach
gptkbp:communityEngagement Supports local charities
Participates in community events.
Conducts workshops.
Sponsorship of local sports teams.
Promotes local artists.
gptkbp:documentType Videos
Articles
Podcasts
Newsletters
gptkbp:employeeCount 50-100
gptkbp:focus Technology and Lifestyle
gptkbp:founded 2008
gptkbp:founder gptkb:Luke_E._McGregor
gptkbp:hasCompetitors gptkb:BuzzFeed
gptkb:HuffPost
Vice Media
Mashable
Refinery29
gptkbp:headquarters gptkb:Sydney,_Australia
https://www.w3.org/2000/01/rdf-schema#label Allure Media
gptkbp:industry Digital_Media
gptkbp:mission To inform and entertain through quality content.
gptkbp:notableFeature The Roar
Techly
The Urban List
gptkbp:operates Online Publications
gptkbp:partnerships International brands
Various brands for content marketing
Local_Australian_businesses
gptkbp:revenue Advertising_and_Sponsorships
gptkbp:serviceArea gptkb:Australia
gptkbp:socialMediaPresence Facebook
Instagram
LinkedIn
Twitter
gptkbp:targetAudience Young Adults
gptkbp:type Private_Company
gptkbp:values Collaboration
Diversity
Innovation
Integrity
Sustainability
gptkbp:vision To_be_a_leading_digital_media_company_in_Australia.
gptkbp:website alluremedia.com.au