Properties (66)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:Media_Company
|
| gptkbp:acquisition |
Acquired_by_the_ASX-listed_company,_Adslot_Limited
|
| gptkbp:awards |
Best_Advertising_Technology_Company_2015
|
| gptkbp:competitors |
gptkb:The_Trade_Desk
gptkb:Google_Ad_Manager gptkb:Facebook_Audience_Network |
| gptkbp:expansion |
Expanded_to_Asia_in_2018
Expanded_to_New_Zealand_in_2016 |
| gptkbp:focus |
Connecting advertisers with publishers
|
| gptkbp:founded |
2010
|
| gptkbp:founder |
gptkb:Kym_Illman
|
| gptkbp:headquarters |
gptkb:Melbourne,_Australia
|
| https://www.w3.org/2000/01/rdf-schema#label |
Adslot
|
| gptkbp:industry |
Digital_Advertising
|
| gptkbp:keyPeople |
gptkb:Kym_Illman
|
| gptkbp:notable_feature |
Analytics and reporting tools
Real-time bidding Fraud detection tools Campaign management tools Customizable dashboards API access for developers Brand safety measures Creative management tools Integration with third-party data providers Cross-device targeting Audience targeting capabilities Support for A/B testing Support for ROI analysis Support for audience insights Support for audience segmentation Support for behavioral targeting Support for brand lift studies Support for campaign optimization tools Support for competitive analysis tools Support for contextual targeting Support for conversion tracking Support for customer journey mapping Support for demographic targeting Support for display advertising Support for dynamic creative optimization Support for geotargeting Support for header bidding Support for lookalike audience targeting Support for market research tools Support for mobile advertising Support for multi-channel campaigns Support for native advertising Support for performance tracking Support for private marketplace deals Support for programmatic direct buying Support for retargeting campaigns Support for video advertising Support for viewability measurement. Inventory_management_tools |
| gptkbp:partnerships |
Various media agencies
Partnership with major media outlets |
| gptkbp:products |
Adslot platform
|
| gptkbp:region |
gptkb:Australia
|
| gptkbp:revenue |
Commission-based revenue model
|
| gptkbp:services |
Programmatic advertising
|
| gptkbp:targetMarket |
Advertisers and publishers
|
| gptkbp:technology |
Ad serving technology
|
| gptkbp:type |
Private company
|
| gptkbp:userBase |
Numerous publishers
Thousands of advertisers |
| gptkbp:website |
www.adslot.com
|