Acxiom Data Management Platform
GPTKB entity
Statements (71)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:Database_Management_System
|
| gptkbp:bfsLayer |
5
|
| gptkbp:bfsParent |
gptkb:Acxiom
|
| gptkbp:developed_by |
Acxiom Corporation
|
| gptkbp:enables |
Personalized marketing
|
| gptkbp:enhances |
Customer insights
|
| gptkbp:facilitates |
Data governance
|
| gptkbp:features |
Real-time data processing
|
| gptkbp:focuses_on |
Data-driven marketing
|
| https://www.w3.org/2000/01/rdf-schema#label |
Acxiom Data Management Platform
|
| gptkbp:integrates_with |
Third-party applications
|
| gptkbp:is_a_tool_for |
Campaign management
|
| gptkbp:is_accessible_by |
Web interface
|
| gptkbp:is_available_in |
Multiple regions
|
| gptkbp:is_compatible_with |
gptkb:Company
Mobile applications E-commerce platforms Various data sources |
| gptkbp:is_designed_for |
Large enterprises
Data scientists |
| gptkbp:is_designed_to |
Optimize marketing spend
|
| gptkbp:is_integrated_with |
CRM systems
Social media platforms Email marketing tools Business intelligence tools |
| gptkbp:is_known_for |
User-friendly interface
Data accuracy Robust reporting capabilities Comprehensive data sets |
| gptkbp:is_optimized_for |
gptkb:benchmark
|
| gptkbp:is_part_of |
Customer data platform
Marketing technology stack Data management ecosystem Acxiom's data solutions Acxiom's product suite |
| gptkbp:is_scalable |
Business needs
|
| gptkbp:is_supported_by |
Technical documentation
Customer service team |
| gptkbp:is_used_by |
Marketers
|
| gptkbp:is_used_for |
Audience targeting
|
| gptkbp:is_used_to |
Enhance customer engagement
Measure campaign effectiveness |
| gptkbp:is_utilized_in |
Digital marketing
Brand management Retailers Advertising agencies Market analysis Customer retention Lead generation B2 B marketing |
| gptkbp:offers |
Predictive analytics
Audience segmentation Data insights Data quality assessment Custom reporting Data segmentation tools |
| gptkbp:provides |
Data visualization tools
User analytics Data security features Data enrichment services Data migration services Data integration services Integration AP Is |
| gptkbp:provides_access_to |
Consumer data
|
| gptkbp:provides_information_on |
Market trends
|
| gptkbp:supports |
Data analytics
Multi-channel marketing Data collaboration Data privacy compliance |
| gptkbp:track |
Customer behavior
|
| gptkbp:utilizes |
Cloud technology
|