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gptkbp:instance_of
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gptkb:fragrance
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gptkbp:advertising
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gptkb:television
print ads
digital ads
Apollo campaign
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gptkbp:application
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aerosol spray
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gptkbp:aroma
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4-6 hours
moderate
aromatic
launch party
men's fragrance
developed by perfumers
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gptkbp:available_in
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multiple countries
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gptkbp:brand
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gptkb:AXE
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gptkbp:brand_ambassadors
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various celebrities
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gptkbp:brand_history
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part of AXE brand since 2013
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gptkbp:collaboration
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celebrity endorsements
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gptkbp:competitors
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competes with other men's fragrances.
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gptkbp:customer_feedback
|
positive reviews
negative reviews
|
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gptkbp:demographics
|
teenagers
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gptkbp:dimensions
|
200 ml
150 ml
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gptkbp:distribution_channels
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online stores
retail stores
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gptkbp:fragrance_inspiration
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gptkb:space_exploration
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gptkbp:fragrance_notes
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fruity notes
herbal notes
woody notes
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gptkbp:fragrance_symbolism
|
confidence and adventure
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|
gptkbp:has_partnerships_with
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gptkb:NASA
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
AXE Apollo
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gptkbp:influence
|
collaborations with influencers
|
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gptkbp:launch_date
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gptkb:2013
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|
gptkbp:market_position
|
premium segment
|
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gptkbp:offers
|
buy one get one free
discounts during holidays
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gptkbp:packaging
|
spray
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gptkbp:parent_company
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gptkb:Unilever
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gptkbp:price_range
|
mid-range
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gptkbp:product_line
|
AXE body spray
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gptkbp:related_products
|
AXE antiperspirant
AXE body wash
AXE shampoo
|
|
gptkbp:reviews
|
4.5 stars
|
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gptkbp:sales
|
millions of units sold
|
|
gptkbp:seasonal_recommendation
|
year-round use
|
|
gptkbp:slogan
|
Find Your Magic
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gptkbp:social_media_presence
|
active on Facebook
active on Instagram
active on Twitter
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gptkbp:sustainability_initiatives
|
recyclable packaging
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gptkbp:target_audience
|
young men
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gptkbp:type
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gptkb:deodorant
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gptkbp:bfsParent
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gptkb:AXE
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gptkbp:bfsLayer
|
6
|