618 Shopping Festival

GPTKB entity

Statements (28)
Predicate Object
gptkbp:instanceOf gptkb:festival
gptkbp:alsoKnownAs 618
618 Mid-Year Sale
gptkbp:country gptkb:China
gptkbp:duration several days
gptkbp:features flash sales
discounts
coupons
live streaming sales
gptkbp:firstHeld 2010
https://www.w3.org/2000/01/rdf-schema#label 618 Shopping Festival
gptkbp:industry e-commerce
gptkbp:organizer gptkb:JD.com
gptkbp:participants gptkb:Suning.com
gptkb:JD.com
gptkb:Pinduoduo
gptkb:Taobao
gptkb:Tmall
gptkbp:purpose e-commerce sales promotion
gptkbp:relatedTo gptkb:Singles'_Day
Double 12
gptkbp:salesVolume hundreds of billions of RMB
gptkbp:significance one of China's largest online shopping events
gptkbp:startDate June 18
gptkbp:targetAudience Chinese consumers
gptkbp:website https://www.jd.com
gptkbp:bfsParent gptkb:Singles'_Day_sales_event
gptkbp:bfsLayer 7