Statements (23)
| Predicate | Object |
|---|---|
| gptkbp:advertising |
gptkb:Yes
Billboards |
| gptkbp:collaboration |
Local businesses
|
| gptkbp:cultural_impact |
Promoted global unity
|
| gptkbp:duration |
gptkb:2005
|
| gptkbp:event_type |
gptkb:sports_events
|
| gptkbp:events |
gptkb:2005_Summer_Olympics
gptkb:Olympic_torch_relay TV commercials |
| gptkbp:feedback |
Positive reception
|
| https://www.w3.org/2000/01/rdf-schema#label |
2005 Olympics Campaign
|
| gptkbp:legacy |
Increased brand loyalty
|
| gptkbp:location |
gptkb:Athens,_Greece
|
| gptkbp:marketing_strategy |
Emotional appeal
|
| gptkbp:merchandising |
Branded merchandise
|
| gptkbp:partnership |
gptkb:International_Olympic_Committee
|
| gptkbp:public_relations |
gptkb:Press_releases
|
| gptkbp:sponsored_by |
gptkb:Coca-Cola
|
| gptkbp:sponsorship |
gptkb:athletes
|
| gptkbp:target_audience |
Global audience
|
| gptkbp:theme |
gptkb:Unity
|
| gptkbp:bfsParent |
gptkb:Coca-Cola
|
| gptkbp:bfsLayer |
4
|