Triple
T8415670
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | Jay Chiat |
E198723
|
entity |
| Predicate | hasClient |
P734
|
FINISHED |
| Object | Pepsi (via Chiat/Day) |
E583822
|
NE FINISHED |
How this triple was built (2 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Pepsi (via Chiat/Day) | Statement: [Jay Chiat, hasClient, Pepsi (via Chiat/Day)]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: Pepsi (via Chiat/Day) Context triple: [Jay Chiat, hasClient, Pepsi (via Chiat/Day)]
-
A.
Chiat/Day
Chiat/Day is a pioneering American advertising agency best known for creating Apple’s iconic “1984” Super Bowl commercial and other influential, award-winning campaigns.
-
B.
“Pepsi Challenge” marketing campaign
The “Pepsi Challenge” marketing campaign was a famous 1970s blind taste-test promotion in which consumers compared Pepsi and Coca-Cola, helping to boost Pepsi’s market share and public profile.
-
C.
Pepsi brand portfolio
chosen
The Pepsi brand portfolio is the collection of beverage brands owned and marketed by PepsiCo, spanning carbonated soft drinks, juices, teas, sports drinks, and other non-alcoholic beverages worldwide.
-
D.
Dr Pepper (wider promotion)
Dr Pepper is a popular American carbonated soft drink known for its unique blend of 23 flavors and long-standing presence in the soda market.
-
E.
Pepsi Blue
Pepsi Blue is a berry-flavored soft drink introduced by PepsiCo as a brightly colored, limited-run variation of its flagship cola.
- F. None of above.
- G. Unsure - the case is ambiguous/there is not enough information to decide.
Provenance (3 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69ca831201b481909e137936ef99ff11 |
completed | March 30, 2026, 2:05 p.m. |
| NER | Named-entity recognition | batch_69cb83e443a08190983d9a0a61e0f781 |
completed | March 31, 2026, 8:20 a.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69ce0333a3488190ba30d03b1d7bacb1 |
completed | April 2, 2026, 5:48 a.m. |
Created at: March 30, 2026, 6:06 p.m.