Triple
T577586
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | Google Marketing Platform |
E13789
|
entity |
| Predicate | replaced |
P101
|
FINISHED |
| Object | DoubleClick Digital Marketing |
E2487
|
NE FINISHED |
How this triple was built (2 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: DoubleClick Digital Marketing | Statement: [Google Marketing Platform, replaced, DoubleClick Digital Marketing]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: DoubleClick Digital Marketing Context triple: [Google Marketing Platform, replaced, DoubleClick Digital Marketing]
-
A.
DART for Advertisers
DART for Advertisers is an online ad-serving and campaign management platform that enabled advertisers to create, target, deliver, and track digital advertising across websites.
-
B.
Marketo
Marketo is a leading marketing automation software platform that helps businesses manage and optimize digital marketing campaigns and customer engagement.
-
C.
DoubleClick
chosen
DoubleClick is a digital advertising technology company best known for its ad-serving and campaign management platforms that became a core part of Google’s online advertising business.
-
D.
Dotdash Meredith
Dotdash Meredith is a major American digital and print media company known for operating a wide portfolio of lifestyle, home, finance, and health brands and websites.
-
E.
Google Marketing Platform
Google Marketing Platform is Google's integrated suite of advertising and analytics tools that helps businesses plan, buy, measure, and optimize digital marketing campaigns across channels.
- F. None of above.
- G. Unsure - the case is ambiguous/there is not enough information to decide.
Provenance (3 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69a4933fa4d88190a7949cc83c08c5c1 |
completed | March 1, 2026, 7:27 p.m. |
| NER | Named-entity recognition | batch_69a49b69fed88190b5558d4ebd5047a1 |
completed | March 1, 2026, 8:02 p.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69a501bfb6408190bf7e1f462f39723d |
completed | March 2, 2026, 3:19 a.m. |
Created at: March 1, 2026, 7:33 p.m.