Triple
T577565
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | DCLK |
E13788
|
entity |
| Predicate | associatedCompanyKeyProduct |
P2830
|
FINISHED |
| Object | DoubleClick ad serving platform |
E14247
|
NE FINISHED |
How this triple was built (3 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: DoubleClick ad serving platform | Statement: [DCLK, associatedCompanyKeyProduct, DoubleClick ad serving platform]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: DoubleClick ad serving platform Context triple: [DCLK, associatedCompanyKeyProduct, DoubleClick ad serving platform]
-
A.
Google Ad Manager
chosen
Google Ad Manager is Google's unified advertising platform that helps publishers manage, serve, and optimize digital ads across web, app, and video inventory.
-
B.
DART for Advertisers
DART for Advertisers is an online ad-serving and campaign management platform that enabled advertisers to create, target, deliver, and track digital advertising across websites.
-
C.
Google Marketing Platform
Google Marketing Platform is Google's integrated suite of advertising and analytics tools that helps businesses plan, buy, measure, and optimize digital marketing campaigns across channels.
-
D.
Marketo
Marketo is a leading marketing automation software platform that helps businesses manage and optimize digital marketing campaigns and customer engagement.
-
E.
IAB
The IAB (Internet Architecture Board) is a committee of the Internet Engineering Task Force responsible for overseeing the technical and architectural development of the Internet.
- F. None of above.
- G. Unsure - the case is ambiguous/there is not enough information to decide.
PD
Predicate disambiguation
gpt-5-mini-2025-08-07
Target predicate: associatedCompanyKeyProduct Context triple: [DCLK, associatedCompanyKeyProduct, DoubleClick ad serving platform]
-
A.
organizationAssociatedWith
Indicates that there is a formal or recognized connection or affiliation between an organization and another entity.
-
B.
isAssociatedWith
chosen
Indicates that there exists a connection, relationship, or involvement between two entities without specifying its exact nature.
-
C.
memberCompany
Indicates that a company is formally part of, or affiliated as a member with, a larger organization, group, or association.
-
D.
relatedBrand
Indicates a relationship where one brand is associated with, connected to, or otherwise related to another brand.
-
E.
keyPartner
Indicates a relationship where one entity serves as a primary or strategically important partner to another, typically involving significant collaboration or mutual dependence.
- F. None of above.
Provenance (4 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69a4933fa4d88190a7949cc83c08c5c1 |
completed | March 1, 2026, 7:27 p.m. |
| NER | Named-entity recognition | batch_69a49b68cc808190b1ba45bdad78443d |
completed | March 1, 2026, 8:02 p.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69a5089de648819097efdaa016aa33d2 |
completed | March 2, 2026, 3:48 a.m. |
| PD | Predicate disambiguation | batch_69a494c692288190b88f30299516b5ba |
completed | March 1, 2026, 7:34 p.m. |
Created at: March 1, 2026, 7:33 p.m.