Triple
T4052055
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | Amazon Publisher Services |
E84606
|
entity |
| Predicate | offersProduct |
P10882
|
FINISHED |
| Object |
Transparent Ad Marketplace
Transparent Ad Marketplace is Amazon Publisher Services’ header bidding solution that enables publishers to maximize ad revenue through real-time competition among demand sources.
|
E409751
|
NE FINISHED |
How this triple was built (4 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Transparent Ad Marketplace | Statement: [Amazon Publisher Services, offersProduct, Transparent Ad Marketplace]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: Transparent Ad Marketplace Context triple: [Amazon Publisher Services, offersProduct, Transparent Ad Marketplace]
-
A.
Google Ad Exchange
Google Ad Exchange is a real-time digital advertising marketplace operated by Google that enables publishers and advertisers to buy and sell display, video, and mobile ad inventory programmatically at scale.
-
B.
DART for Advertisers
DART for Advertisers is an online ad-serving and campaign management platform that enabled advertisers to create, target, deliver, and track digital advertising across websites.
-
C.
Rank Screen Advertising
Rank Screen Advertising was the cinema advertising division of the British entertainment conglomerate the Rank Organisation, responsible for creating and distributing on-screen advertisements in movie theaters.
-
D.
PubMatic
PubMatic is a digital advertising technology company that provides a sell-side platform (SSP) enabling publishers to manage and optimize programmatic ad inventory and revenue.
-
E.
CLARITY AD
CLARITY AD is a pivotal phase 3 clinical trial that evaluated the efficacy and safety of the anti-amyloid Alzheimer’s disease drug lecanemab (Leqembi) in patients with early Alzheimer’s disease.
- F. None of above. chosen
- G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg
Description generation
gpt-5.1
Instruction
Generate a one-sentence description of the target entity. You are given a context triple in the form (subject, predicate, object), where the object is the target entity. # Instructions Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. Avoid repeating the information from the triple, unless really essential. # Response Format Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: Transparent Ad Marketplace Triple: [Amazon Publisher Services, offersProduct, Transparent Ad Marketplace]
Generated description
Transparent Ad Marketplace is Amazon Publisher Services’ header bidding solution that enables publishers to maximize ad revenue through real-time competition among demand sources.
NED2
Entity disambiguation (via description)
gpt-5-mini-2025-08-07
Target entity: Transparent Ad Marketplace Target entity description: Transparent Ad Marketplace is Amazon Publisher Services’ header bidding solution that enables publishers to maximize ad revenue through real-time competition among demand sources.
-
A.
Google Ad Exchange
Google Ad Exchange is a real-time digital advertising marketplace operated by Google that enables publishers and advertisers to buy and sell display, video, and mobile ad inventory programmatically at scale.
-
B.
DART for Advertisers
DART for Advertisers is an online ad-serving and campaign management platform that enabled advertisers to create, target, deliver, and track digital advertising across websites.
-
C.
Rank Screen Advertising
Rank Screen Advertising was the cinema advertising division of the British entertainment conglomerate the Rank Organisation, responsible for creating and distributing on-screen advertisements in movie theaters.
-
D.
PubMatic
PubMatic is a digital advertising technology company that provides a sell-side platform (SSP) enabling publishers to manage and optimize programmatic ad inventory and revenue.
-
E.
CLARITY AD
CLARITY AD is a pivotal phase 3 clinical trial that evaluated the efficacy and safety of the anti-amyloid Alzheimer’s disease drug lecanemab (Leqembi) in patients with early Alzheimer’s disease.
- F. None of above. chosen
Provenance (5 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69aed933bec881909edfa28ebb69c634 |
completed | March 9, 2026, 2:29 p.m. |
| NER | Named-entity recognition | batch_69aefb869c34819097ec3bebe402d37b |
completed | March 9, 2026, 4:55 p.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69b55659256081909154569cedd1694a |
completed | March 14, 2026, 12:36 p.m. |
| NEDg | Description generation | batch_69b5572b27c48190989311cef00b5f44 |
completed | March 14, 2026, 12:40 p.m. |
| NED2 | Entity disambiguation (via description) | batch_69b55b333ffc8190a5df8b8d7bffa77f |
completed | March 14, 2026, 12:57 p.m. |
Created at: March 9, 2026, 3:37 p.m.