Triple
T3429558
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | DFA |
E72303
|
entity |
| Predicate | integratesWith |
P1075
|
FINISHED |
| Object |
DoubleClick Bid Manager
DoubleClick Bid Manager is a demand-side platform (DSP) from Google that enables advertisers to programmatically buy and optimize digital ad inventory across multiple exchanges and formats.
|
E356444
|
NE FINISHED |
How this triple was built (4 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: DoubleClick Bid Manager | Statement: [DFA, integratesWith, DoubleClick Bid Manager]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: DoubleClick Bid Manager Context triple: [DFA, integratesWith, DoubleClick Bid Manager]
-
A.
Magnite
Magnite is a leading independent sell-side advertising platform that helps publishers manage and monetize digital ad inventory across channels like CTV, video, and display.
-
B.
Google Ad Exchange
Google Ad Exchange is a real-time digital advertising marketplace operated by Google that enables publishers and advertisers to buy and sell display, video, and mobile ad inventory programmatically at scale.
-
C.
Google Ads
Google Ads is Google's online advertising platform that enables businesses to create and display targeted ads across Google Search, YouTube, and a vast network of partner websites and apps.
-
D.
Google Ad Manager
Google Ad Manager is Google's unified advertising platform that helps publishers manage, serve, and optimize digital ads across web, app, and video inventory.
-
E.
DART for Advertisers
DART for Advertisers is an online ad-serving and campaign management platform that enabled advertisers to create, target, deliver, and track digital advertising across websites.
- F. None of above. chosen
- G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg
Description generation
gpt-5.1
Instruction
Generate a one-sentence description of the target entity. You are given a context triple in the form (subject, predicate, object), where the object is the target entity. # Instructions Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. Avoid repeating the information from the triple, unless really essential. # Response Format Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: DoubleClick Bid Manager Triple: [DFA, integratesWith, DoubleClick Bid Manager]
Generated description
DoubleClick Bid Manager is a demand-side platform (DSP) from Google that enables advertisers to programmatically buy and optimize digital ad inventory across multiple exchanges and formats.
NED2
Entity disambiguation (via description)
gpt-5-mini-2025-08-07
Target entity: DoubleClick Bid Manager Target entity description: DoubleClick Bid Manager is a demand-side platform (DSP) from Google that enables advertisers to programmatically buy and optimize digital ad inventory across multiple exchanges and formats.
-
A.
Magnite
Magnite is a leading independent sell-side advertising platform that helps publishers manage and monetize digital ad inventory across channels like CTV, video, and display.
-
B.
Google Ad Exchange
Google Ad Exchange is a real-time digital advertising marketplace operated by Google that enables publishers and advertisers to buy and sell display, video, and mobile ad inventory programmatically at scale.
-
C.
Google Ads
Google Ads is Google's online advertising platform that enables businesses to create and display targeted ads across Google Search, YouTube, and a vast network of partner websites and apps.
-
D.
Google Ad Manager
Google Ad Manager is Google's unified advertising platform that helps publishers manage, serve, and optimize digital ads across web, app, and video inventory.
-
E.
DART for Advertisers
DART for Advertisers is an online ad-serving and campaign management platform that enabled advertisers to create, target, deliver, and track digital advertising across websites.
- F. None of above. chosen
Provenance (5 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69ad85ae14308190bcbc25cfa0246c0b |
completed | March 8, 2026, 2:20 p.m. |
| NER | Named-entity recognition | batch_69adb9854ca081909e637adcac46a27c |
completed | March 8, 2026, 6:01 p.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69b35478448481908e1c0f717d99f992 |
completed | March 13, 2026, 12:04 a.m. |
| NEDg | Description generation | batch_69b35546dfa0819081800009fbe8afe3 |
completed | March 13, 2026, 12:07 a.m. |
| NED2 | Entity disambiguation (via description) | batch_69b355cecc4c81908ecb5f83e89b4a00 |
completed | March 13, 2026, 12:09 a.m. |
Created at: March 8, 2026, 3:15 p.m.