Triple
T3345849
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | Apple Macintosh team |
E70371
|
entity |
| Predicate | associatedWith |
P37
|
FINISHED |
| Object | Apple "1984" advertising campaign |
E198726
|
NE FINISHED |
How this triple was built (2 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Apple "1984" advertising campaign | Statement: [Apple Macintosh team, associatedWith, Apple "1984" advertising campaign]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: Apple "1984" advertising campaign Context triple: [Apple Macintosh team, associatedWith, Apple "1984" advertising campaign]
-
A.
Apple "1984" commercial
The Apple "1984" commercial is a landmark 1984 Super Bowl television ad directed by Ridley Scott that dramatically introduced the Macintosh computer and is widely regarded as one of the most influential advertisements in history.
-
B.
Apple "Think Different" campaign
The Apple "Think Different" campaign was a landmark late-1990s advertising initiative that revitalized Apple's brand by celebrating creativity and nonconformity through iconic black-and-white portraits of historical visionaries.
-
C.
Apple Macintosh launch campaign
chosen
The Apple Macintosh launch campaign was a groundbreaking 1984 advertising effort, best known for its iconic “1984” Super Bowl commercial that introduced the Macintosh as a revolutionary alternative to conformity in personal computing.
-
D.
1984 (Apple Macintosh commercial)
"1984" is Apple’s iconic 1984 Super Bowl television commercial, directed by Ridley Scott, which introduced the Macintosh computer with a dystopian, Orwell-inspired narrative that revolutionized advertising.
-
E.
"Think Different"
"Think Different" is Apple Inc.'s iconic late-1990s advertising slogan that celebrated creativity, innovation, and nonconformity.
- F. None of above.
- G. Unsure - the case is ambiguous/there is not enough information to decide.
Provenance (3 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69ad85a405e48190b6e68de7cf9f319e |
completed | March 8, 2026, 2:20 p.m. |
| NER | Named-entity recognition | batch_69adb1f36c74819093ef2c74a46c2351 |
completed | March 8, 2026, 5:29 p.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69b32522cbc88190b965087a580d7acf |
completed | March 12, 2026, 8:42 p.m. |
Created at: March 8, 2026, 3:12 p.m.