Triple

T123021
Position Surface form Disambiguated ID Type / Status
Subject DoubleClick E2487 entity
Predicate successor P78 FINISHED
Object Google Marketing Platform
Google Marketing Platform is Google's integrated suite of advertising and analytics tools that helps businesses plan, buy, measure, and optimize digital marketing campaigns across channels.
E13789 NE FINISHED

How this triple was built (4 steps)

Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.

NER Named-entity recognition gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Google Marketing Platform | Statement: [DoubleClick, successor, Google Marketing Platform]
NED1 Entity disambiguation (via context triple) gpt-5-mini-2025-08-07
Target entity: Google Marketing Platform
Context triple: [DoubleClick, successor, Google Marketing Platform]
  • A. Google Workspace
    Google Workspace is a cloud-based suite of productivity and collaboration tools that includes Gmail, Docs, Drive, Calendar, Meet, and other integrated services for businesses and organizations.
  • B. Google
    Google is a multinational technology company best known for its search engine and wide range of internet-related products and services, including Android, YouTube, and cloud computing.
  • C. Alphabet Inc.
    Alphabet Inc. is a multinational technology conglomerate that serves as the holding company for Google and various other businesses in areas such as artificial intelligence, life sciences, and autonomous vehicles.
  • D. Gmail
    Gmail is Google's widely used web-based email service known for its large storage capacity, powerful search, and integration with other Google products.
  • E. Google Photos
    Google Photos is a cloud-based photo and video storage and management service that offers automatic backup, organization, sharing, and powerful search features using Google’s AI.
  • F. None of above. chosen
  • G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg Description generation gpt-5.1
Instruction
Generate a one-sentence description of the target entity. 
You are given a context triple in the form (subject, predicate, object), where the object is the target entity. 
# Instructions
Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. 
Avoid repeating the information from the triple, unless really essential.
# Response Format
Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: Google Marketing Platform
Triple: [DoubleClick, successor, Google Marketing Platform]
Generated description
Google Marketing Platform is Google's integrated suite of advertising and analytics tools that helps businesses plan, buy, measure, and optimize digital marketing campaigns across channels.
NED2 Entity disambiguation (via description) gpt-5-mini-2025-08-07
Target entity: Google Marketing Platform
Target entity description: Google Marketing Platform is Google's integrated suite of advertising and analytics tools that helps businesses plan, buy, measure, and optimize digital marketing campaigns across channels.
  • A. Google Workspace
    Google Workspace is a cloud-based suite of productivity and collaboration tools that includes Gmail, Docs, Drive, Calendar, Meet, and other integrated services for businesses and organizations.
  • B. Google
    Google is a multinational technology company best known for its search engine and wide range of internet-related products and services, including Android, YouTube, and cloud computing.
  • C. Alphabet Inc.
    Alphabet Inc. is a multinational technology conglomerate that serves as the holding company for Google and various other businesses in areas such as artificial intelligence, life sciences, and autonomous vehicles.
  • D. Gmail
    Gmail is Google's widely used web-based email service known for its large storage capacity, powerful search, and integration with other Google products.
  • E. Google Photos
    Google Photos is a cloud-based photo and video storage and management service that offers automatic backup, organization, sharing, and powerful search features using Google’s AI.
  • F. None of above. chosen

Provenance (5 batches)

The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.

Step Stage Batch ID Status When
creating Elicitation batch_69a2506c5428819085c28a8884790e29 completed Feb. 28, 2026, 2:18 a.m.
NER Named-entity recognition batch_69a2573b4e7481909ee09d2899f8a74b completed Feb. 28, 2026, 2:47 a.m.
NED1 Entity disambiguation (via context triple) batch_69a2982485348190b2b361aef7b42fc9 completed Feb. 28, 2026, 7:24 a.m.
NEDg Description generation batch_69a299032e748190b8f91ff2109c40fe completed Feb. 28, 2026, 7:28 a.m.
NED2 Entity disambiguation (via description) batch_69a29af5cf3c8190a88b5cbabea72cc5 completed Feb. 28, 2026, 7:36 a.m.
Created at: Feb. 28, 2026, 2:24 a.m.