Triple
T123000
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | DoubleClick |
E2487
|
entity |
| Predicate | product |
P490
|
FINISHED |
| Object | DoubleClick for Publishers |
E13784
|
NE FINISHED |
How this triple was built (2 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: DoubleClick for Publishers | Statement: [DoubleClick, product, DoubleClick for Publishers]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: DoubleClick for Publishers Context triple: [DoubleClick, product, DoubleClick for Publishers]
-
A.
DART for Advertisers
DART for Advertisers is an online ad-serving and campaign management platform that enabled advertisers to create, target, deliver, and track digital advertising across websites.
-
B.
DoubleClick
DoubleClick is a digital advertising technology company best known for its ad-serving and campaign management platforms that became a core part of Google’s online advertising business.
-
C.
DART for Publishers
chosen
DART for Publishers was an online ad-serving and management platform used by publishers to schedule, deliver, and track digital advertising across their websites.
-
D.
Atlantic Media
Atlantic Media is an American media company best known for owning and operating influential publications such as The Atlantic.
-
E.
Google Marketing Platform
Google Marketing Platform is Google's integrated suite of advertising and analytics tools that helps businesses plan, buy, measure, and optimize digital marketing campaigns across channels.
- F. None of above.
- G. Unsure - the case is ambiguous/there is not enough information to decide.
Provenance (3 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69a2506c5428819085c28a8884790e29 |
completed | Feb. 28, 2026, 2:18 a.m. |
| NER | Named-entity recognition | batch_69a2573b4e7481909ee09d2899f8a74b |
completed | Feb. 28, 2026, 2:47 a.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69a29e494ef08190b8c5b5f8d52251c8 |
completed | Feb. 28, 2026, 7:50 a.m. |
Created at: Feb. 28, 2026, 2:24 a.m.