Statements (56)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:Company
|
gptkbp:accessories |
local and international suppliers
|
gptkbp:acquisition |
Beijing Yanjing Brewery in 1993
|
gptkbp:advertising |
targeting young adults
|
gptkbp:benefits |
comprehensive health plans
|
gptkbp:brand |
strong among consumers
reflects Chinese culture |
gptkbp:brand_ambassadors |
local celebrities
|
gptkbp:brand_recognition |
high in China
|
gptkbp:ceo |
gptkb:Wang_Jianping
|
gptkbp:certification |
gptkb:ISO_9001
|
gptkbp:collaboration |
with local farmers for ingredients
|
gptkbp:community_engagement |
local festivals and events
|
gptkbp:community_support |
charitable donations
|
gptkbp:cultural_impact |
significant in Chinese beer market
|
gptkbp:customer_base |
diverse demographics
|
gptkbp:distribution_channels |
retail and online sales
|
gptkbp:distributor |
nationwide in China
|
gptkbp:economic_impact |
into Southeast Asia
|
gptkbp:employees |
over 10,000
|
gptkbp:export_markets |
over 30 countries
|
gptkbp:financial_performance |
consistent growth over the years
|
gptkbp:financial_support |
for local communities
|
gptkbp:founded |
gptkb:1980
|
gptkbp:headquarters |
gptkb:Beijing,_China
|
https://www.w3.org/2000/01/rdf-schema#label |
Yanjing Beer Group
|
gptkbp:industry |
gptkb:beer
|
gptkbp:innovation |
seasonal and limited edition beers
|
gptkbp:investment |
in technology upgrades
|
gptkbp:market |
to understand consumer preferences
|
gptkbp:market_position |
one of the top beer brands in China
|
gptkbp:market_share |
approximately 20% in China
|
gptkbp:marketing_strategy |
focus on digital marketing
|
gptkbp:notable_products |
gptkb:Yanjing_Beer
|
gptkbp:packaging |
eco-friendly materials
|
gptkbp:parent_company |
Beijing Yanjing Brewery Group Company Limited
|
gptkbp:partnership |
with international breweries
|
gptkbp:partnerships |
with local restaurants and bars
|
gptkbp:product_line |
includes lagers and ales
|
gptkbp:product_quality |
highly rated by consumers
strict standards in production |
gptkbp:production_volume |
over 10 million hectoliters per year
|
gptkbp:products |
gptkb:beer
|
gptkbp:research_and_development |
focus on new beer flavors
|
gptkbp:revenue |
over 1 billion USD
|
gptkbp:slogan |
The Beer of Beijing
|
gptkbp:social_media_presence |
active on Weibo and We Chat
|
gptkbp:sponsorship |
music festivals in China
various sports events in China |
gptkbp:subsidiary |
Yanjing Beer (Hong Kong) Limited
|
gptkbp:supply_chain |
efficient logistics network
|
gptkbp:sustainability_initiatives |
water conservation programs
|
gptkbp:training |
ongoing skill development programs
|
gptkbp:website |
http://www.yanjingbeer.com
|
gptkbp:bfsParent |
gptkb:Beijing_Yanjing_Brewery
|
gptkbp:bfsLayer |
7
|