Statements (53)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:advertising
|
| gptkbp:acquired_by |
gptkb:Verizon_Communications
|
| gptkbp:competitors |
gptkb:Facebook_Ads
gptkb:Google_Ads gptkb:Microsoft_Advertising |
| gptkbp:developed_by |
gptkb:Yahoo!
|
| gptkbp:features |
Real-time bidding
Reporting tools Targeting options Campaign management |
| gptkbp:has |
gptkb:Documentation
gptkb:user_interface Customer support API access Cross-device tracking Training resources Fraud detection tools Audience insights Campaign optimization tools Budget management tools Ad creative tools Ad scheduling features Ad testing capabilities |
| https://www.w3.org/2000/01/rdf-schema#label |
Yahoo! Ad Manager
|
| gptkbp:integrates_with |
gptkb:Yahoo!_Finance
gptkb:Yahoo!_Mail gptkb:Yahoo!_Search |
| gptkbp:launch_date |
gptkb:2006
|
| gptkbp:offers |
gptkb:Data_Analytics
Ad placements Ad optimization Ad targeting |
| gptkbp:part_of |
gptkb:Yahoo!_ecosystem
|
| gptkbp:provides |
Ad formats
Ad inventory Ad performance metrics |
| gptkbp:replaced_by |
gptkb:Yahoo!_Ad_Tech
|
| gptkbp:successor |
gptkb:Verizon_Media_Ad_Manager
|
| gptkbp:supports |
Retargeting
Display advertising Programmatic advertising Video advertising Mobile advertising Native advertising |
| gptkbp:type |
Online advertising
|
| gptkbp:user_base |
Publishers
Advertisers Agencies |
| gptkbp:uses |
Machine learning
Data analytics User behavior tracking |
| gptkbp:bfsParent |
gptkb:Yahoo!
|
| gptkbp:bfsLayer |
4
|