Statements (65)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
book
|
| gptkbp:author |
gptkb:Mark_W._Schaefer
|
| gptkbp:focus |
content marketing
|
| gptkbp:genre |
business
|
| https://www.w3.org/2000/01/rdf-schema#label |
The Content Code
|
| gptkbp:ISBN |
978-0996341004
|
| gptkbp:keyIssues |
SEO
brand loyalty social media branding customer experience digital marketing storytelling user-generated content content creation engagement analytics content personalization lead generation value proposition content curation thought leadership content distribution content strategy content calendar content performance customer journey content marketing strategy content marketing tools content syndication visual content content repurposing content governance conversion rate optimization audience targeting content marketing resources content marketing research content marketing agencies inbound marketing content marketing trends content marketing workshops content audit content lifecycle content marketing ROI content marketing best practices content marketing blogs content marketing case studies content marketing challenges content marketing communities content marketing conferences content marketing examples content marketing funnel content marketing insights content marketing metrics content marketing networks content marketing plan content marketing platforms content marketing podcasts content marketing success content metrics influence marketing |
| gptkbp:language |
English
|
| gptkbp:publisher |
Per_Capita_Publishing
|
| gptkbp:releaseYear |
2015
|
| gptkbp:targetAudience |
marketers
|