The Association of National Advertisers
GPTKB entity
Statements (60)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Trade association
|
| gptkbp:advocacy |
advertising policies
|
| gptkbp:affiliation |
gptkb:American_Advertising_Federation
|
| gptkbp:CEO |
Bob Liodice
|
| gptkbp:events |
annual conference
|
| gptkbp:focus |
advertising
|
| gptkbp:focus_area |
brand loyalty
content marketing email marketing customer experience customer retention data analytics digital transformation market research advertising effectiveness advertising strategy advertising trends analytics and insights brand positioning creative strategy media planning programmatic advertising social media marketing brand management customer segmentation influencer marketing lead generation brand advocacy brand equity brand storytelling consumer engagement consumer insights digital advertising search engine marketing advertising technology video marketing advertising effectiveness measurement mobile marketing performance marketing ROI measurement advertising research advertising innovation advertising ethics marketing technology cross-channel_marketing |
| gptkbp:founded |
1900
|
| gptkbp:headquarters |
gptkb:New_York_City
|
| https://www.w3.org/2000/01/rdf-schema#label |
The Association of National Advertisers
|
| gptkbp:initiatives |
diversity and inclusion
data privacy digital marketing measurement standards sustainability in marketing brand safety |
| gptkbp:membership |
advertisers
|
| gptkbp:mission |
to advocate for the interests of marketers
|
| gptkbp:numberOfMembers |
over 1,000
|
| gptkbp:publications |
marketing research
|
| gptkbp:revenue |
not publicly disclosed
|
| gptkbp:website |
www.ana.net
|