Statements (48)
Predicate | Object |
---|---|
gptkbp:bfsLayer |
3
|
gptkbp:bfsParent |
gptkb:Maluma
gptkb:Beyonce gptkb:Snoop_Dogg |
gptkbp:aims_to |
increase brand awareness
|
gptkbp:aired_on |
gptkb:television_series
|
gptkbp:collaborations |
Beyoncé and Pepsi
|
gptkbp:convicted_of |
gptkb:film_production_company
|
gptkbp:directed_by |
a famous director
|
gptkbp:features |
gptkb:musical
gptkb:Snoop_Dogg |
https://www.w3.org/2000/01/rdf-schema#label |
Pepsi campaign
|
gptkbp:includes |
advertisements
behind-the-scenes footage social media promotions |
gptkbp:is_aimed_at |
teenagers
young consumers increasing sales |
gptkbp:is_analyzed_in |
marketing experts
|
gptkbp:is_associated_with |
gptkb:Beyoncé's_brand
|
gptkbp:is_designed_to |
millennials
increase brand visibility |
gptkbp:is_evaluated_by |
consumer response
|
gptkbp:is_featured_in |
dance routines
print advertisements Beyoncé's choreography |
gptkbp:is_part_of |
advertising strategy
a larger marketing strategy a global campaign Pepsi's advertising history Pepsi's marketing history Pepsi's brand refresh a celebrity endorsement strategy |
gptkbp:is_promoted_by |
gptkb:television_series
digital marketing various media channels Beyoncé's music |
gptkbp:is_reviewed_by |
audiences
|
gptkbp:is_supported_by |
gptkb:software_framework
|
gptkbp:launched |
gptkb:2013
a major event specific years |
gptkbp:marketed_as |
gptkb:beer
|
gptkbp:notable_for |
advertising campaign.
|
gptkbp:promotes |
Pepsi products
|
gptkbp:succeeded_by |
engaging consumers
|
gptkbp:targets |
young adults
|
gptkbp:utilizes |
celebrity endorsements
|