|
gptkbp:aims_to
|
increase brand awareness
|
|
gptkbp:aired_on
|
gptkb:television
|
|
gptkbp:collaboration
|
Beyoncé and Pepsi
|
|
gptkbp:directed
|
a famous director
|
|
gptkbp:featured_in
|
dance routines
Beyoncé's choreography
|
|
gptkbp:features
|
gptkb:Snoop_Dogg
gptkb:music
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Pepsi campaign
|
|
gptkbp:included
|
behind-the-scenes footage
social media promotions
|
|
gptkbp:includes
|
advertisements
|
|
gptkbp:is_aimed_at
|
young consumers
increasing sales
|
|
gptkbp:is_analyzed_in
|
marketing experts
|
|
gptkbp:is_associated_with
|
gptkb:Beyoncé's_brand
|
|
gptkbp:is_designed_to
|
millennials
increase brand visibility
|
|
gptkbp:is_evaluated_by
|
consumer response
|
|
gptkbp:is_featured_in
|
print advertisements
|
|
gptkbp:is_part_of
|
advertising strategy
Pepsi's marketing history
|
|
gptkbp:is_promoted_by
|
various media channels
|
|
gptkbp:is_promoted_through
|
gptkb:television
digital marketing
|
|
gptkbp:is_reviewed_by
|
audiences
|
|
gptkbp:is_supported_by
|
gptkb:social_media_influencers
|
|
gptkbp:is_targeted_at
|
teenagers
|
|
gptkbp:launched_in
|
gptkb:2013
a major event
specific years
|
|
gptkbp:promoted
|
Beyoncé's music
|
|
gptkbp:promotes
|
Pepsi products
|
|
gptkbp:succeeded_by
|
engaging consumers
|
|
gptkbp:targets
|
young adults
|
|
gptkbp:utilizes
|
celebrity endorsements
|
|
gptkbp:was_a_high-profile
|
advertising campaign.
|
|
gptkbp:was_a_significant_marketing_effort_for
|
gptkb:Pepsi
|
|
gptkbp:was_executed_by
|
gptkb:advertising
|
|
gptkbp:was_part_of
|
a larger marketing strategy
a global campaign
Pepsi's advertising history
Pepsi's brand refresh
a celebrity endorsement strategy
|
|
gptkbp:bfsParent
|
gptkb:Beyonce
|
|
gptkbp:bfsLayer
|
3
|