PepsiCo's Frito-Lay division
GPTKB entity
Statements (50)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Restaurant
|
| gptkbp:acquisition |
Doritos
Lay's Tostitos Frito-Lay,_Inc. |
| gptkbp:campaigns |
social media marketing
celebrity endorsements Super_Bowl_commercials |
| gptkbp:community_involvement |
environmental initiatives
youth programs food donations |
| gptkbp:employs |
over 50,000 people
|
| gptkbp:established |
1961
|
| gptkbp:headquarteredIn |
gptkb:Plano,_Texas
|
| https://www.w3.org/2000/01/rdf-schema#label |
PepsiCo's Frito-Lay division
|
| gptkbp:innovation |
healthier snack options
new snack flavors plant-based snacks |
| gptkbp:is_known_for |
Cheetos
Ruffles Lay's potato chips Fritos |
| gptkbp:market |
leading snack food company
|
| gptkbp:offers |
various flavors of chips
|
| gptkbp:operates_in |
gptkb:Asia
gptkb:Latin_America gptkb:North_America Europe |
| gptkbp:parent_company |
gptkb:PepsiCo
|
| gptkbp:partnerships |
restaurants
food retailers snack distributors |
| gptkbp:produces |
potato chips
snack foods corn chips |
| gptkbp:productLine |
Cheetos Crunchy
Tostitos Scoops Ruffles Original Doritos_Nacho_Cheese Lay's_Classic |
| gptkbp:reach |
available in over 100 countries
|
| gptkbp:revenue |
over $15 billion
|
| gptkbp:sponsor |
community events
sports events music festivals |
| gptkbp:sustainability_initiatives |
sourcing ingredients responsibly
reducing packaging waste improving supply chain efficiency reducing water usage using renewable energy |