Statements (59)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:Company
|
| gptkbp:acquisition |
Acquired by American Express in 2018
|
| gptkbp:business_model |
Multi-partner loyalty program
|
| gptkbp:competitors |
gptkb:Miles_&_More
Club Smart Deutschland Card |
| gptkbp:customer_base |
Over 30 million users
|
| gptkbp:customer_feedback |
Focus groups
User reviews Regular surveys |
| gptkbp:customer_support |
24/7 support
|
| gptkbp:data_privacy |
GDPR compliant
|
| gptkbp:economic_impact |
Technological advancements
International markets New partnerships Increased marketing efforts Product diversification |
| gptkbp:employees |
Over 500
|
| gptkbp:founded |
gptkb:2000
|
| gptkbp:founder |
Alexander von Schirmeister
|
| gptkbp:headquarters |
gptkb:Munich,_Germany
|
| https://www.w3.org/2000/01/rdf-schema#label |
Payback Gmb H
|
| gptkbp:industry |
Loyalty Programs
|
| gptkbp:launch_date |
gptkb:2000
|
| gptkbp:loyalty |
Cashback offers
|
| gptkbp:loyalty_program |
Point accumulation
Tiered rewards Exclusive member events Referral bonuses Point redemption Payback Card Payback Points |
| gptkbp:marketing_strategy |
Data-driven marketing
|
| gptkbp:offers |
Mobile app
In-store discounts Online shopping rewards |
| gptkbp:operates_in |
gptkb:Germany
gptkb:India gptkb:Italy gptkb:Mexico gptkb:Poland |
| gptkbp:parent_company |
Loyalty Partner Gmb H
|
| gptkbp:partnerships |
gptkb:Flight
Hotels E-commerce platforms Travel agencies Financial services companies Various retailers |
| gptkbp:promotions |
Seasonal campaigns
|
| gptkbp:revenue |
€200 million (2020)
|
| gptkbp:services |
Customer loyalty programs
|
| gptkbp:social_media_presence |
Active on Facebook, Twitter, Instagram
|
| gptkbp:sustainability_initiatives |
Eco-friendly partnerships
|
| gptkbp:technology |
Big Data analytics
|
| gptkbp:user_engagement |
Personalized offers
|
| gptkbp:user_interface |
User-friendly app design
|
| gptkbp:website |
www.payback.de
|
| gptkbp:bfsParent |
gptkb:Payback_India
|
| gptkbp:bfsLayer |
7
|