Statements (60)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:decorative_arts
|
| gptkbp:advertising |
gptkb:television
celebrity endorsements |
| gptkbp:budget |
significant investment in marketing
|
| gptkbp:business_model |
direct-to-consumer sales
|
| gptkbp:categories |
gptkb:home_goods
|
| gptkbp:ceo |
gptkb:Mike_Lindell
|
| gptkbp:charity_work |
supports various charities
|
| gptkbp:community_involvement |
local sponsorships
|
| gptkbp:controversy |
political involvement of founder
|
| gptkbp:customer_base |
millions of customers
|
| gptkbp:customer_support |
24/7 support
|
| gptkbp:demographics |
predominantly middle-class
varied age groups |
| gptkbp:distribution_channels |
online and retail stores
|
| gptkbp:economic_development |
rapid expansion since founding
|
| gptkbp:employees |
over 1,500
|
| gptkbp:features |
machine washable
breathable fabric various sizes available multiple color options adjustable fill |
| gptkbp:financial_performance |
reported high sales figures
|
| gptkbp:founded_by |
gptkb:Mike_Lindell
|
| gptkbp:founder |
self-made businessman
entrepreneurial background former crack cocaine addict |
| gptkbp:headquarters |
gptkb:Chaska,_Minnesota
|
| https://www.w3.org/2000/01/rdf-schema#label |
My Pillow
|
| gptkbp:industry |
manufacturing
|
| gptkbp:invention |
multiple patents for pillow design
|
| gptkbp:is_criticized_for |
promoted conspiracy theories
|
| gptkbp:manufacturing_process |
American-made products
|
| gptkbp:market |
gptkb:United_States
|
| gptkbp:market_position |
available internationally
widely available in stores |
| gptkbp:marketing_strategy |
infomercials
|
| gptkbp:media_appearances |
frequent guest on talk shows
|
| gptkbp:notable_for |
contour pillow
supportive pillows |
| gptkbp:partnerships |
collaborations with retailers
|
| gptkbp:political_affiliation |
supporter of Donald Trump
|
| gptkbp:product_line |
gptkb:sneaker
bed sheets dog beds mattress toppers various pillow types |
| gptkbp:product_type |
gptkb:bedding
|
| gptkbp:promotions |
frequent discounts and sales
|
| gptkbp:return_policy |
60-day money-back guarantee
|
| gptkbp:reviews |
mixed reviews
featured in various publications subject of consumer reports. |
| gptkbp:slogan |
The most comfortable pillow you'll ever own.
|
| gptkbp:social_media_presence |
active on multiple platforms
|
| gptkbp:warranty |
10-year warranty
|
| gptkbp:website |
mypillow.com
|
| gptkbp:year_established |
gptkb:2004
|
| gptkbp:bfsParent |
gptkb:Mike_Lindell
|
| gptkbp:bfsLayer |
4
|