Merrell's 'Get Outside' campaign
GPTKB entity
Statements (59)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
advertising campaign
|
| gptkbp:aimsTo |
increase brand awareness
build community encourage exploration foster connections celebrate nature inspire adventure |
| gptkbp:collaboratesWith |
outdoor organizations
|
| gptkbp:emphasizes |
health benefits of outdoor activities
|
| gptkbp:encourages |
personal growth
youth engagement family activities social responsibility outdoor education exploration of nature responsible recreation mindfulness in nature |
| gptkbp:features |
photography
influencers gear reviews outdoor adventures outdoor festivals testimonials outdoor skills training gear giveaways outdoor photography contests |
| gptkbp:goal |
promote outdoor activities
|
| gptkbp:highlights |
community involvement
cultural experiences local wildlife local cultures diversity in outdoor activities scenic locations |
| https://www.w3.org/2000/01/rdf-schema#label |
Merrell's 'Get Outside' campaign
|
| gptkbp:includes |
events
workshops partnerships social media engagement challenges fitness challenges |
| gptkbp:launched |
gptkb:Merrell
|
| gptkbp:promotes |
sustainability
sustainable practices environmental stewardship team building activities active lifestyles safety in outdoor activities adventure gear |
| gptkbp:runsThrough |
seasonal promotions
|
| gptkbp:supports |
conservation efforts
local communities mental health initiatives community health programs |
| gptkbp:targetAudience |
outdoor enthusiasts
|
| gptkbp:uses |
user-generated content
hashtags |
| gptkbp:utilizes |
mobile apps
interactive content video content |