|
gptkbp:instance_of
|
gptkb:Company
gptkb:restaurant
gptkb:Corporation
gptkb:franchise
|
|
gptkbp:acquired
|
gptkb:Chipotle_Mexican_Grill
gptkb:Boston_Market
gptkb:Donatos_Pizza
gptkb:Pret_A_Manger
gptkb:Donato's_Pizza
|
|
gptkbp:acquisition
|
gptkb:Chipotle_Mexican_Grill
gptkb:Boston_Market
gptkb:Donatos_Pizza
gptkb:Pret_A_Manger
gptkb:Pret_a_Manger
gptkb:Donato's_Pizza
Apples and Oranges
|
|
gptkbp:advertising
|
gptkb:Leo_Burnett
gptkb:TBWA
gptkb:The_Fry_Kids
gptkb:digital_media
gptkb:Ronald_Mc_Donald
gptkb:Birdie_the_Early_Bird
gptkb:Grimace
gptkb:Mc_Donald's_Monopoly
gptkb:DDB_Worldwide
gptkb:television
gptkb:I'm_Lovin'_It
gptkb:print
gptkb:cultural_influence
gptkb:Monopoly_Game
Sustainability Initiatives
digital
frequent
numerous
customer loyalty
promotional campaigns
social media marketing
sponsorships
Celebrity Endorsements
billboards
celebrity endorsements
television commercials
Seasonal Promotions
brand recognition
limited-time offers
iconic jingles
seasonal items
value meals
global campaigns
community sponsorships
iconic mascots
celebrity partnerships
You Deserve a Break Today
Happy Meal Toys
The Simpler the Better
Breakfast Menu Launch
Mc Cafe Launch
We Love to See You Smile
memorable commercials
promotional toys
|
|
gptkbp:associated_with
|
American culture
|
|
gptkbp:available_in
|
over 100 countries
|
|
gptkbp:awards
|
gptkb:Golden_Arches_Award
Best Fast Food Chain
|
|
gptkbp:beef_products
|
available
|
|
gptkbp:benefits
|
gptkb:Health_Insurance
yes
varied
varies by location
tuition assistance
paid time off
|
|
gptkbp:brand
|
gptkb:Mc_Donald's
gptkb:Yes
1960s
yes
important
recognized worldwide
high retention rate
|
|
gptkbp:brand_ambassadors
|
gptkb:Travis_Scott
gptkb:Yes
|
|
gptkbp:brand_recognition
|
high
global recognition
|
|
gptkbp:breakfast_hours
|
varies by location
|
|
gptkbp:café
|
gptkb:1993
|
|
gptkbp:capital
|
over $200 billion
|
|
gptkbp:ceo
|
gptkb:Chris_Kempczinski
|
|
gptkbp:challenges
|
gptkb:competition
Economic downturns
Health concerns
Supply chain issues
Changing consumer preferences
|
|
gptkbp:charity
|
gptkb:Ronald_Mc_Donald_House_Charities
yes
|
|
gptkbp:charity_work
|
gptkb:Ronald_Mc_Donald_House_Charities
gptkb:Yes
|
|
gptkbp:chicken_products
|
available
|
|
gptkbp:cocktail
|
gptkb:Yes
|
|
gptkbp:coffee_options
|
available
|
|
gptkbp:collaborated_with
|
gptkb:Pizza
gptkb:M&_M's
gptkb:Mc_Flurry
gptkb:Karol_G
gptkb:Hello_Kitty
gptkb:Nintendo
gptkb:Marvel
gptkb:Maluma
gptkb:Rick_and_Morty
gptkb:21_Savage
gptkb:A$_AP_Rocky
gptkb:Akon
gptkb:Bad_Bunny
gptkb:Bebe_Rexha
gptkb:Demi_Lovato
gptkb:Door_Dash
gptkb:Dream_Works
gptkb:Farruko
gptkb:H._E._Ed_Sheeran
gptkb:H._E._Megan_Thee_Stallion
gptkb:J_Balvin
gptkb:Janelle_Monáe
gptkb:Jennifer_Lynn_Lopez
gptkb:Kacey_Lee_Musgraves
gptkb:Kanye_West
gptkb:Lil_Nas_X
gptkb:Lil_Uzi_Vert
gptkb:Machine_Gun_Kelly
gptkb:Miley_Ray_Cyrus
gptkb:Postmates
gptkb:Selena_Marie_Gomez
gptkb:Shakira
gptkb:Shaquille_O'_Neal
gptkb:Snoop_Dogg
gptkb:Subway
gptkb:T-Pain
gptkb:The_Chris_Brown
gptkb:Uber_Eats
gptkb:Ariana_Grande
gptkb:Big_Mac
gptkb:Cadbury
gptkb:Cardi_B
gptkb:Coca-Cola
gptkb:David_Beckham
gptkb:Dua_Lipa
gptkb:HBO
gptkb:Katy_Perry
gptkb:Khalid
gptkb:Lil_Wayne
gptkb:Lil_Yachty
gptkb:Lizzo
gptkb:Luis_Fonsi
gptkb:Olivia_Rodrigo
gptkb:Ozuna
gptkb:Pokémon
gptkb:Rihanna
gptkb:Sabrina_Carpenter
gptkb:Shawn_Mendes
gptkb:Stephen_Curry
gptkb:The_Simpsons
gptkb:Travis_Scott
gptkb:Dwayne_Johnson
gptkb:James_Charles
gptkb:Pepsi
gptkb:Ricky_Martin
gptkb:Tinashe
gptkb:Disney
gptkb:Drake
gptkb:Gordon_Ramsay
gptkb:Halsey
gptkb:Jessie_J
gptkb:Kendall_Jenner
gptkb:Marc_Anthony
gptkb:Post_Malone
gptkb:KFC
gptkb:Yungblud
gptkb:Pitbull
gptkb:Billie_Eilish
gptkb:Camila_Cabello
gptkb:Grubhub
gptkb:Kylie_Jenner
gptkb:Mariah_Carey
gptkb:Nick_Jonas
gptkb:Nicky_Jam
gptkb:Peyton_Manning
gptkb:Rita_Ora
gptkb:Travis_Barker
gptkb:Taco_Bell
gptkb:Kraft_Heinz
gptkb:Tyler,_The_Creator
gptkb:Cactus_Plant_Flea_Market
gptkb:Wendy's
gptkb:Uncle_Ben's
gptkb:Oreo
gptkb:Trina
gptkb:Saweetie
gptkb:Anuel_AA
gptkb:Nestlé
gptkb:Szechuan_Sauce
gptkb:Future
gptkb:Charli_D'_Amelio
gptkb:Emma_Chamberlain
gptkb:Le_Bron_James
gptkb:Quarter_Pounder
gptkb:Snickers
gptkb:BTS
gptkb:Justin_Drew_Bieber
gptkb:breakfast
gptkb:Nicky_Minaj
gptkb:Chicken_Mc_Nuggets
gptkb:Filet-O-Fish
gptkb:Mc_Cafe
gptkb:Mc_Chicken
Desserts
Salads
French Fries
Breakfast Menu
K-pop group BLACKPINK
K-Pop groups
|
|
gptkbp:collaboration
|
gptkb:Dream_Works
gptkb:Disney
gptkb:Nickelodeon
|
|
gptkbp:color_scheme
|
red and yellow
|
|
gptkbp:community_engagement
|
youth programs
local sponsorships
food donations
|
|
gptkbp:community_events
|
hosted
|
|
gptkbp:community_involvement
|
gptkb:Ronald_Mc_Donald_House_Charities
gptkb:true
active
yes
youth programs
Education Programs
Local community programs
charity initiatives
local sponsorships
food donations
Youth Sports Sponsorships
Local Food Donations
|
|
gptkbp:community_programs
|
gptkb:Yes
yes
|
|
gptkbp:competitors
|
gptkb:Subway
gptkb:KFC
gptkb:Burger_King
gptkb:Wendy's
|
|
gptkbp:concept
|
gptkb:Speedee_Service_System
|
|
gptkbp:criticism
|
environmental impact
health concerns
animal welfare issues
labor practices
globalization concerns
|
|
gptkbp:cuisine
|
gptkb:American
gptkb:Yes
gptkb:true
yes
available
American fast food
available all day in some locations
|
|
gptkbp:cultural_impact
|
gptkb:significant
yes
featured in films
featured in movies and TV shows
inspired documentaries
symbol of American culture
globalization of fast food
global fast food culture
influenced eating habits
influenced global fast food industry
|
|
gptkbp:cultural_influence
|
yes
|
|
gptkbp:cultural_references
|
frequent
numerous
|
|
gptkbp:cultural_symbol
|
yes
|
|
gptkbp:customer_base
|
families
millions
|
|
gptkbp:customer_feedback
|
gptkb:Yes
gptkb:true
valued
|
|
gptkbp:customer_service_initiatives
|
ongoing
|
|
gptkbp:customer_service_reputation
|
mixed
|
|
gptkbp:customer_support
|
important
varies by location
mobile ordering available
drive-thru efficiency
|
|
gptkbp:demographics
|
diverse
|
|
gptkbp:digital_ordering
|
gptkb:mobile_app
available
kiosks
|
|
gptkbp:digital_ordering_options
|
available
|
|
gptkbp:digital_transformation
|
mobile ordering
|
|
gptkbp:dine-in_service
|
available
|
|
gptkbp:distribution
|
Worldwide
|
|
gptkbp:drive_thru_locations
|
over 14,000
|
|
gptkbp:drive_thru_speed
|
gptkb:fast
|
|
gptkbp:drive-thru_efficiency
|
high
|
|
gptkbp:drive-thru_innovation
|
yes
|
|
gptkbp:drive-thru_innovations
|
yes
|
|
gptkbp:drive-thru_invention
|
gptkb:1975
|
|
gptkbp:employees
|
1.7 million
over 200,000
over 1.7 million
Over 1.7 million
|
|
gptkbp:employs
|
millions of people
over 1.7 million people
|
|
gptkbp:environmental_impact
|
gptkb:significant
reducing greenhouse gas emissions
|
|
gptkbp:expansion
|
ongoing
continuous
Entering new markets
Franchising model
Menu localization
|
|
gptkbp:famous_dish
|
gptkb:Yes
available
|
|
gptkbp:famous_for
|
gptkb:Mc_Flurry
gptkb:fast_food
gptkb:Big_Mac
gptkb:breakfast
Hamburgers
hamburgers
affordable prices
consistent quality
fast service
franchise success
iconic golden arches
|
|
gptkbp:famous_menu_item
|
gptkb:Mc_Flurry
gptkb:Big_Mac
gptkb:Quarter_Pounder
gptkb:breakfast
gptkb:Mc_Chicken
|
|
gptkbp:famous_person
|
gptkb:Ronald_Mc_Donald
gptkb:Birdie_the_Early_Bird
gptkb:Grimace
gptkb:Hamburglar
gptkb:Captain_Crocodile
|
|
gptkbp:fast_food_culture
|
influential
|
|
gptkbp:fast_food_industry
|
gptkb:leadership
|
|
gptkbp:financial_performance
|
gptkb:public_company
|
|
gptkbp:first_international_location
|
gptkb:Canada
|
|
gptkbp:first_location_in_europe
|
gptkb:Netherlands
|
|
gptkbp:first_restaurant_opened
|
gptkb:1940
|
|
gptkbp:first_restaurant_opened_in
|
gptkb:Des_Plaines,_Illinois
|
|
gptkbp:fish_products
|
available
|
|
gptkbp:food_allergies_information
|
available
|
|
gptkbp:food_and_beverage
|
varies by location
|
|
gptkbp:food_options
|
gptkb:Yes
yes
available
available in some locations
|
|
gptkbp:food_quality_concerns
|
yes
|
|
gptkbp:food_quality_perception
|
varies
|
|
gptkbp:food_trends_adaptation
|
yes
|
|
gptkbp:founded
|
gptkb:1940
|
|
gptkbp:founded_by
|
gptkb:Ray_Kroc
gptkb:Maurice_Mc_Donald
gptkb:Richard_Mc_Donald
Richard and Maurice Mc Donald
|
|
gptkbp:founded_in
|
gptkb:1940
gptkb:1955
gptkb:Des_Plaines,_Illinois
|
|
gptkbp:founder
|
gptkb:Maurice_Mc_Donald
gptkb:Richard_Mc_Donald
Richard and Maurice Mc Donald
|
|
gptkbp:franchise
|
gptkb:Des_Plaines,_Illinois
gptkb:Yes
gptkb:true
yes
available
$45,000
extensive
successful
marketing assistance
over 38,000
international expansion
Over 38,000
comprehensive
franchised locations
business format franchise
over 38,000 locations
franchises operate most locations
long-term contract
over 90% of locations
|
|
gptkbp:gift_shop
|
gptkb:Yes
|
|
gptkbp:global_brand_value
|
$130 billion (2021)
over $130 billion
over $130 billion (2021)
|
|
gptkbp:global_expansion_strategy
|
aggressive
|
|
gptkbp:global_marketing_campaigns
|
yes
|
|
gptkbp:global_menu_variations
|
yes
Poutine in Canada
Mc Falafel in Sweden
Mc Kroket in the Netherlands
Mc Spicy Paneer in India
Teriyaki Burger in Japan
|
|
gptkbp:global_presence
|
gptkb:Yes
gptkb:true
Over 100 countries
yes
over 100 countries
|
|
gptkbp:happy_meal_introduction
|
gptkb:1979
|
|
gptkbp:has_a_beverage_menu
|
gptkb:true
|
|
gptkbp:has_a_breakfast_all_day_policy
|
gptkb:true
|
|
gptkbp:has_a_breakfast_menu
|
gptkb:true
|
|
gptkbp:has_a_breakfast_sandwich
|
gptkb:true
|
|
gptkbp:has_a_chicken_sandwich
|
gptkb:true
|
|
gptkbp:has_a_coffee_shop
|
gptkb:Mc_Cafe
|
|
gptkbp:has_a_coffee_shop_concept
|
gptkb:true
|
|
gptkbp:has_a_corporate_structure
|
gptkb:true
|
|
gptkbp:has_a_dessert_menu
|
gptkb:true
|
|
gptkbp:has_a_dine-in_service
|
gptkb:true
|
|
gptkbp:has_a_diverse_menu
|
gptkb:true
|
|
gptkbp:has_a_drive-thru
|
gptkb:true
|
|
gptkbp:has_a_drive-thru_menu
|
gptkb:true
|
|
gptkbp:has_a_drive-thru_service
|
gptkb:true
|
|
gptkbp:has_a_fish_sandwich
|
gptkb:true
|
|
gptkbp:has_a_gluten-free_option
|
gptkb:true
|
|
gptkbp:has_a_kids'_menu
|
gptkb:true
|
|
gptkbp:has_a_mobile_ordering_feature
|
gptkb:true
|
|
gptkbp:has_a_play_area
|
gptkb:true
|
|
gptkbp:has_a_presence_in
|
gptkb:advertising_campaigns
social media
over 100 countries
|
|
gptkbp:has_a_promotional_menu
|
gptkb:true
|
|
gptkbp:has_a_salad_menu
|
gptkb:true
|
|
gptkbp:has_a_secret_menu
|
gptkb:true
|
|
gptkbp:has_a_signature_burger
|
gptkb:Quarter_Pounder
|
|
gptkbp:has_a_signature_dessert
|
Apple Pie
|
|
gptkbp:has_a_signature_sauce
|
gptkb:Big_Mac_Sauce
|
|
gptkbp:has_a_takeout_service
|
gptkb:true
|
|
gptkbp:has_a_value_menu
|
gptkb:true
|
|
gptkbp:has_a_vegetarian_option
|
gptkb:true
|
|
gptkbp:has_a_you_tube_channel_with
|
millions of subscribers
|
|
gptkbp:has_brand
|
gptkb:Mc_Donald's
over $100 billion
|
|
gptkbp:has_collaborated_with
|
various brands
|
|
gptkbp:has_conflict_with
|
gptkb:Yes
|
|
gptkbp:has_cultural_impact
|
gptkb:Yes
gptkb:true
|
|
gptkbp:has_digital_marketing
|
gptkb:Yes
|
|
gptkbp:has_drive_thru_hours
|
24/7
|
|
gptkbp:has_drive_thru_service
|
gptkb:true
|
|
gptkbp:has_drive-thru
|
gptkb:true
|
|
gptkbp:has_happy_meal
|
gptkb:true
|
|
gptkbp:has_headquarters_in
|
gptkb:Chicago,_Illinois
gptkb:true
|
|
gptkbp:has_healthier_options
|
gptkb:true
|
|
gptkbp:has_menu_innovation
|
new product development
|
|
gptkbp:has_menu_item
|
gptkb:cheese
gptkb:Mc_Flurry
gptkb:Mc_Cafe_coffee_line
gptkb:Cajun_Chicken_Sandwich
gptkb:Chicken_Mc_Griddle
gptkb:Chicken_Mc_Muffin
gptkb:Chicken_Satay_Burger
gptkb:Chili_Cheese_Mc_Nuggets
gptkb:Chocolate_Croissant
gptkb:Double_Filet-O-Fish
gptkb:Fish_Mc_Bites
gptkb:Katsu_Curry_Burger
gptkb:Mc_Arabia
gptkb:Mc_Baguette
gptkb:Mc_Lobster
gptkb:Nasi_Lemak_Burger
gptkb:Peach_Melba_Mc_Flurry
gptkb:Samurai_Pork_Burger
gptkb:Shrimp_Burger
gptkb:Spicy_Mc_Chicken_Deluxe
gptkb:Taro_Pie
gptkb:Spicy_Chicken_Mc_Nuggets
gptkb:Big_Mac
gptkb:Bacon_Cheeseburger
gptkb:Teriyaki_Burger
gptkb:Burger_King
gptkb:Mc_Choco_Potato
gptkb:Mc_Flurry_with_Aero
gptkb:Mc_Flurry_with_Bounty
gptkb:Mc_Flurry_with_Caramel
gptkb:Mc_Flurry_with_Chocolate_Fudge
gptkb:Mc_Flurry_with_Crunchie
gptkb:Mc_Flurry_with_Daim
gptkb:Mc_Flurry_with_Ferrero_Rocher
gptkb:Mc_Flurry_with_Galaxy
gptkb:Mc_Flurry_with_Kinder_Bueno
gptkb:Mc_Flurry_with_Kit_Kat
gptkb:Mc_Flurry_with_Maltesers
gptkb:Mc_Flurry_with_Reese's_Pieces
gptkb:Mc_Flurry_with_Rolo
gptkb:Mc_Flurry_with_Smarties
gptkb:Mc_Flurry_with_Toblerone
gptkb:Mc_Flurry_with_Twix
gptkb:Mc_Rice_Burger
gptkb:Mc_Shrimp
gptkb:Mc_Sundae
gptkb:Szechuan_Sauce
gptkb:soft_drink
gptkb:Quarter_Pounder
gptkb:Mc_Falafel
gptkb:Mc_Kroket
gptkb:Mc_Spicy_Paneer
gptkb:Mc_Aloo_Tikki
gptkb:Mc_Spicy
gptkb:Yes
gptkb:electricity
gptkb:true
gptkb:breakfast
gptkb:Poutine
gptkb:Chicken_Mc_Grill
gptkb:Chicken_Mc_Nuggets
gptkb:Double_Cheeseburger
gptkb:Egg_Mc_Muffin
gptkb:Filet-O-Fish
gptkb:Hot_Fudge_Sundae
gptkb:Mc_Cafe
gptkb:Mc_Chicken
gptkb:Mc_Chicken_Deluxe
gptkb:Mc_Double
gptkb:Mc_Flurry_with_M&_M's
gptkb:Mc_Flurry_with_Oreo
gptkb:Mc_Flurry_with_Snickers
gptkb:Mc_Griddles
gptkb:Mc_Rib
gptkb:Spicy_Mc_Chicken
yes
available
French Fries
French fries
ongoing
Apple Pie
limited-time offers
special requests
seasonal items
Plant-based options
plant-based options
Hash Browns
Spicy Chicken Sandwich
All-day breakfast
Chili Cheese Fries
available in different countries
Chili Burger
Pork Burger
Cheddar Cheese Bites
All-Day Breakfast
Fruit and Yogurt Parfait
local menu variations
Crispy Chicken Sandwich
Bacon, Egg & Cheese Biscuit
Mc Cafe beverages
Salad with Grilled Chicken
Spicy Crispy Chicken Sandwich
Crispy Chicken Tenders
Plant-Based Burgers
Crispy Chicken Salad
breakfast menu in some locations
order personalization
BBQ Chicken Sandwich
Bacon Roll
Beef Burger with Kimchi
Bulgur Wheat Salad
Cheesy Bacon Fries
Chicken Mc Nuggets with Sweet and Sour Sauce
Chicken Teriyaki Burger
Coconut Mc Flurry
Coconut Pie
Crispy Chicken Wrap
Crispy Fish Sandwich
Curry Sauce with Chicken Mc Nuggets
Fruit and Maple Oatmeal
Mango Chicken Salad
Mango Pie
Mc Chicken with Chili Sauce
Pineapple Pie
Sweet Chili Sauce with Chicken Mc Nuggets
Teriyaki Chicken Sandwich
Mc Flurry with Blackberry Sauce
Mc Flurry with Blueberry Sauce
Mc Flurry with Cherry Sauce
Mc Flurry with Coconut Sauce
Mc Flurry with Lemon Sauce
Mc Flurry with Lime Sauce
Mc Flurry with Mango Sauce
Mc Flurry with Orange Sauce
Mc Flurry with Passion Fruit Sauce
Mc Flurry with Pineapple Sauce
Mc Flurry with Raspberry Sauce
Mc Flurry with Strawberry Sauce
Mc Noodles
Mc Pork
vegetarian options in some countries
|
|
gptkbp:has_merchandise
|
gptkb:Yes
|
|
gptkbp:has_nutritional_guidelines
|
gptkb:true
|
|
gptkbp:has_part
|
gptkb:franchise
corporate stores
|
|
gptkbp:has_partnerships_with
|
gptkb:football
gptkb:Coca-Cola
gptkb:Olympics
gptkb:Disney
gptkb:Yes
various entertainment brands
J Balvin meal
|
|
gptkbp:has_play_place
|
gptkb:Yes
gptkb:true
|
|
gptkbp:has_public_transport
|
gptkb:Yes
gptkb:true
yes
available
varies by location
available at most locations
24 hours in some locations
|
|
gptkbp:has_salads
|
gptkb:Yes
|
|
gptkbp:has_social_media_presence
|
gptkb:Yes
gptkb:true
|
|
gptkbp:has_store_in
|
gptkb:Yes
gptkb:true
|
|
gptkbp:has_traditional_marketing
|
gptkb:Yes
|
|
gptkbp:headquartered_in
|
gptkb:Chicago,_Illinois
|
|
gptkbp:headquarters
|
gptkb:Chicago,_Illinois
gptkb:Chicago,_Illinois,_USA
|
|
gptkbp:healthier_menu_options
|
available
|
|
gptkbp:historical_event
|
First Drive-Thru opened in 1975
Global Expansion in the 1980s
Introduction of Chicken Mc Nuggets in 1983
Introduction of the Big Mac in 1968
Launch of Mc Cafe in 1982
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Mc Donald's
|
|
gptkbp:ice_cream_products
|
available
|
|
gptkbp:impact
|
global fast food culture
|
|
gptkbp:impact_on_childhood_obesity
|
debated
|
|
gptkbp:industry
|
gptkb:fast_food
Fast food
|
|
gptkbp:influence
|
gptkb:Yes
|
|
gptkbp:influenced
|
fast food industry
|
|
gptkbp:international_menu
|
yes
|
|
gptkbp:international_menu_variations
|
yes
Poutine in Canada
Mc Kroket in the Netherlands
Teriyaki Burger in Japan
Mc Aloo Tikki in India
Mc Spicy in Singapore
|
|
gptkbp:introduced
|
gptkb:Mc_Flurry
gptkb:1940
gptkb:Big_Mac
gptkb:breakfast
gptkb:Mc_Cafe
the Big Mac
the Egg Mc Muffin
Mc Cafe in 2001
Mc Flurry in 1997
the Big Mac in 1968
the Egg Mc Muffin in 1971
|
|
gptkbp:involved_technology
|
self-service kiosks
mobile app for ordering
|
|
gptkbp:is_a
|
gptkb:restaurant
|
|
gptkbp:is_criticized_for
|
Health issues
Environmental impact
Labor practices
|
|
gptkbp:is_involved_in
|
charity events
community outreach programs
|
|
gptkbp:is_known_for
|
gptkb:Golden_Arches
promotional campaigns
hamburgers
|
|
gptkbp:is_part_of
|
the fast food industry
|
|
gptkbp:is_recognized_for
|
influencing fast food culture
|
|
gptkbp:local_cuisine
|
ongoing
menu diversification
|
|
gptkbp:location
|
gptkb:San_Bernardino,_California
|
|
gptkbp:loyalty
|
yes
|
|
gptkbp:loyalty_program
|
gptkb:Yes
gptkb:true
yes
My Mc Donald's Rewards
|
|
gptkbp:market
|
gptkb:Yes
|
|
gptkbp:market_cap
|
over $200 billion (2021)
$185 billion
|
|
gptkbp:marketing_strategy
|
gptkb:true
community involvement
localization
promotional campaigns
sponsorships
celebrity endorsements
television commercials
effective
localized
sponsorship of events
television and digital media
|
|
gptkbp:mascot
|
gptkb:Ronald_Mc_Donald
gptkb:Speedee
|
|
gptkbp:mc_donald's_foundation
|
yes
|
|
gptkbp:menu_pricing_strategy
|
competitive
|
|
gptkbp:menu_testing
|
frequent
|
|
gptkbp:menu_transparency
|
yes
increasing
|
|
gptkbp:mobile_app
|
gptkb:Yes
gptkb:true
yes
available
|
|
gptkbp:motto
|
gptkb:Golden_Arches
gptkb:I'm_Lovin'_It
gptkb:Have_It_Your_Way
You Deserve a Break Today
Food, Folks and Fun
Mc Donald's is Your Kind of Place
It's a Good Time for the Great Taste of Mc Donald's
The Golden Arches are the Place to Be
The Simpler the Better
We Do It All For You
You’re Always Welcome at Mc Donald’s
|
|
gptkbp:net_income
|
$6.03 billion
|
|
gptkbp:notable_products
|
gptkb:cheese
gptkb:Mc_Flurry
gptkb:Big_Mac
gptkb:Golden_Arches
gptkb:Quarter_Pounder
gptkb:breakfast
gptkb:Chicken_Mc_Nuggets
gptkb:Filet-O-Fish
gptkb:Mc_Cafe
gptkb:Mc_Chicken
French Fries
|
|
gptkbp:number_of_employees
|
over 1.7 million
Over 1.7 million
|
|
gptkbp:number_of_locations
|
over 38,000
Over 38,000
|
|
gptkbp:nutritional_value
|
gptkb:Yes
available online
available
calories available online
|
|
gptkbp:offers
|
gptkb:seafood
gptkb:Seafood_Pasta
gptkb:Seafood_Platter
gptkb:fast_food
gptkb:Fish_Sandwich
gptkb:Fish_Mc_Bites
gptkb:Shrimp_Burger
gptkb:Seafood_Chowder
gptkb:Seafood_Omelette
gptkb:Seafood_Sandwich
gptkb:Wi-Fi
gptkb:Fish_and_Chips
gptkb:Fish_Burrito
gptkb:Fish_Casserole
gptkb:Fish_Pita
gptkb:Fish_Salad
gptkb:Fish_Tostadas
gptkb:Seafood_Fritters
gptkb:Seafood_Nachos
gptkb:Seafood_Pizza
gptkb:Seafood_Quesadilla
gptkb:Seafood_Salad
gptkb:Seafood_Skewers
gptkb:Fish_Nuggets
gptkb:Fish_Wrap
gptkb:Mc_Crab
gptkb:Prawn_Sandwich
gptkb:Seafood_Bagel
gptkb:Seafood_Wrap
gptkb:Tuna_Salad
gptkb:Clam_Chowder
gptkb:Fish_Tacos
gptkb:Crab_Cakes
gptkb:Fish_Curry
gptkb:Fish_Stew
gptkb:Happy_Meals
gptkb:true
gptkb:Seafood_Risotto
available
salads
desserts
gift cards
hamburgers
breakfast items
self-service kiosks
mobile ordering
drive-thru services
french fries
franchising opportunities
|
|
gptkbp:olympic_games
|
yes
|
|
gptkbp:operates
|
gptkb:Mc_Donald's_restaurants
|
|
gptkbp:operates_in
|
Over 100 countries
fast food industry
over 100 countries
|
|
gptkbp:operating_countries
|
over 100
|
|
gptkbp:origin
|
gptkb:United_States
|
|
gptkbp:original_menu
|
Hot Dogs
|
|
gptkbp:owner
|
gptkb:Mc_Donald's
|
|
gptkbp:packaging
|
yes
|
|
gptkbp:parent_company
|
gptkb:Mc_Donald's_Holdings_Company
gptkb:Mc_Donald's
|
|
gptkbp:part_of
|
gptkb:S&_P_500
fast food industry
|
|
gptkbp:partnership
|
gptkb:football
gptkb:Uber_Eats
gptkb:Coca-Cola
gptkb:Travis_Scott
gptkb:Disney
gptkb:BTS
Door Dash for delivery
Grubhub for delivery
Uber Eats for delivery
|
|
gptkbp:partnership_with_celebrities
|
yes
|
|
gptkbp:partnership_with_door_dash
|
yes
|
|
gptkbp:partnership_with_fifa
|
yes
|
|
gptkbp:partnership_with_grubhub
|
yes
|
|
gptkbp:partnership_with_local_suppliers
|
yes
|
|
gptkbp:partnership_with_uber_eats
|
yes
|
|
gptkbp:partnerships
|
gptkb:football
gptkb:Coca-Cola
gptkb:Travis_Scott
gptkb:Disney
gptkb:BTS
|
|
gptkbp:partnerships_with_celebrities
|
yes
|
|
gptkbp:partnerships_with_local_suppliers
|
yes
|
|
gptkbp:payment_methods
|
gptkb:credit_card
cash
mobile payment
|
|
gptkbp:practice
|
gptkb:Yes
available in some locations
|
|
gptkbp:price
|
varies by location
|
|
gptkbp:prize_pool
|
gptkb:true
|
|
gptkbp:produces
|
sustainable practices
local suppliers
local suppliers used in some regions
|
|
gptkbp:produces_content_related_to
|
food and lifestyle
|
|
gptkbp:product_quality
|
gptkb:Yes
|
|
gptkbp:products
|
gptkb:Big_Mac
gptkb:breakfast
Burgers
French Fries
Fries
Breakfast items
French fries
Hamburgers
|
|
gptkbp:promotions
|
gptkb:Monopoly
gptkb:Yes
seasonal items
Happy Meal toys
Mc Donald's Day
|
|
gptkbp:public_relations
|
gptkb:Yes
|
|
gptkbp:rank
|
gptkb:QSR_Magazine
|
|
gptkbp:restaurant
|
over 38,000
|
|
gptkbp:revenue
|
over $20 billion
over $21 billion
$46 billion (2020)
$46 billion (2021)
over $21 billion in 2020
$46.1 billion
over $21 billion (2020)
over $21 billion (2022)
over $46 billion (2021)
|
|
gptkbp:reviews
|
varies
|
|
gptkbp:safety
|
gptkb:Yes
high
high standards
high standards maintained
|
|
gptkbp:safety_measures
|
gptkb:Yes
|
|
gptkbp:salad_options
|
available
|
|
gptkbp:scholarships
|
gptkb:Yes
|
|
gptkbp:seasonal_activities
|
gptkb:Yes
gptkb:true
yes
|
|
gptkbp:serves
|
gptkb:fast_food
gptkb:Filet-O-Fish
Desserts
Salads
Breakfast items
French fries
Hamburgers
salads
desserts
hamburgers
fries
breakfast items
|
|
gptkbp:shipping_options
|
gptkb:Yes
gptkb:true
yes
available
available in many locations
partnership with Door Dash
partnership with Uber Eats
|
|
gptkbp:signature
|
gptkb:Mc_Cafe_Coffee
|
|
gptkbp:slogan
|
gptkb:I'm_Lovin'_It
|
|
gptkbp:social_media_presence
|
gptkb:Twitter
gptkb:Instagram
gptkb:You_Tube
gptkb:Facebook
active
strong
active on multiple platforms
|
|
gptkbp:social_responsibility
|
gptkb:Ronald_Mc_Donald_House_Charities
gptkb:true
emphasized
|
|
gptkbp:sponsor
|
gptkb:FIFA_World_Cup
gptkb:Olympic_Games
gptkb:sports_events
|
|
gptkbp:sponsors
|
various sports events
|
|
gptkbp:sponsorship
|
gptkb:FIFA_World_Cup
gptkb:Olympic_Games
gptkb:sports_events
community events
music festivals
|
|
gptkbp:stock_exchange
|
gptkb:NYSE
gptkb:Yes
gptkb:true
|
|
gptkbp:stock_symbol
|
MCD
|
|
gptkbp:subsidiaries
|
gptkb:Mc_Donald's_Australia
gptkb:Mc_Donald's_Canada
gptkb:Mc_Donald's_USA
|
|
gptkbp:sustainability_efforts
|
reduce waste
reducing greenhouse gas emissions
recycling initiatives
sourcing sustainable beef
|
|
gptkbp:sustainability_initiatives
|
gptkb:Yes
gptkb:true
gptkb:Mc_Donald's_Global_Best_of_Green
Energy efficiency
Renewable Energy
yes
Waste reduction
energy efficiency
animal welfare standards
recycling programs
sustainable sourcing
Sustainable sourcing
sourcing sustainable beef
Packaging Reduction
recycling packaging
commitment to reduce greenhouse gas emissions
Scale for Good
Sustainable Beef
Mc Donald's Global Sustainability Framework
reducing plastic straws
|
|
gptkbp:target_audience
|
gptkb:children
families
general public
|
|
gptkbp:target_market
|
gptkb:children
families
|
|
gptkbp:territory
|
yes
|
|
gptkbp:traded_on
|
gptkb:NYSE
|
|
gptkbp:training
|
gptkb:customer_service
gptkb:Hamburger_University
gptkb:Yes
yes
available
|
|
gptkbp:training_programs
|
for franchisees
|
|
gptkbp:uses_technology
|
self-service kiosks
mobile ordering
digital menu boards
|
|
gptkbp:value_menu
|
Dollar Menu
|
|
gptkbp:vegan
|
gptkb:true
|
|
gptkbp:website
|
mcdonalds.com
www.mcdonalds.com
|
|
gptkbp:year_established
|
gptkb:1940
gptkb:1955
|
|
gptkbp:youth_programs
|
yes
|
|
gptkbp:bfsParent
|
gptkb:History
gptkb:award
gptkb:Jennifer_Lynn_Lopez
gptkb:Travis_Scott
gptkb:United_States
gptkb:Michael_Jordan
gptkb:Saweetie
|
|
gptkbp:bfsLayer
|
3
|