Statements (55)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:brand
|
| gptkbp:advertising |
gptkb:television_series
gptkb:L'eggs_commercials online marketing print media |
| gptkbp:brand |
various celebrities
|
| gptkbp:competitors |
gptkb:Hanes_Hosiery
gptkb:Leggs_Sheer_Energy Berkshire Hosiery No Nonsense |
| gptkbp:cultural_impact |
associated with women's empowerment.
iconic advertising campaigns. influenced hosiery marketing. symbol of 1970s fashion. |
| gptkbp:customer_base |
millions of women
|
| gptkbp:distribution_channels |
retail stores
|
| gptkbp:features |
durability
variety of colors variety of sizes comfort fit |
| gptkbp:founded |
gptkb:Hanesbrands_Inc.
|
| gptkbp:headquarters |
gptkb:Winston-Salem,_North_Carolina
|
| gptkbp:historical_significance |
first brand to package pantyhose in an egg-shaped container.
|
| https://www.w3.org/2000/01/rdf-schema#label |
L'eggs Hosiery
|
| gptkbp:innovation |
created a variety of styles.
developed control top technology. enhanced comfort features. first to use egg-shaped packaging. introduced sheer tights. |
| gptkbp:introduced |
gptkb:1969
|
| gptkbp:market |
leading brand in hosiery
|
| gptkbp:marketing_strategy |
affordable pricing
brand loyalty programs wide distribution |
| gptkbp:motto |
The Egg is a symbol of femininity.
|
| gptkbp:notable_products |
gptkb:item
|
| gptkbp:packaging |
egg-shaped container
|
| gptkbp:parent_company |
gptkb:Hanesbrands_Inc.
|
| gptkbp:partnership |
fashion retailers
|
| gptkbp:product_line |
thigh-highs
control top pantyhose opaque tights sheer hosiery |
| gptkbp:products |
hosiery
|
| gptkbp:sales |
e-commerce
|
| gptkbp:social_responsibility |
community engagement initiatives.
environmental sustainability efforts. diversity and inclusion programs. promoting body positivity. supporting women's charities. |
| gptkbp:sustainability_initiatives |
recyclable packaging
|
| gptkbp:target_market |
gptkb:philosopher
|
| gptkbp:website |
www.leggs.com
|
| gptkbp:bfsParent |
gptkb:L'eggs
|
| gptkbp:bfsLayer |
5
|