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gptkbp:instanceOf
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gptkb:Company
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|
gptkbp:awards
|
Beauty awards
Best Lip Product
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gptkbp:brand
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High
Innovative
Trendy
Youthful
|
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gptkbp:brandAmbassadors
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gptkb:Kylie_Jenner
|
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gptkbp:collaborations
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gptkb:Kylie_x_Balmain
Kylie x Jordyn Woods
Kylie_x_Kim_Kardashian
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gptkbp:communityEngagement
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Charity events
Social initiatives
|
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gptkbp:customerBase
|
gptkb:Millennials
Gen Z
|
|
gptkbp:customerFeedback
|
Positive reviews
High demand
|
|
gptkbp:debutYear
|
2015
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|
gptkbp:distributionChannels
|
Online
Retail Stores
|
|
gptkbp:expansion
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Makeup line
Skincare line
|
|
gptkbp:financialPerformance
|
Profitable
High growth rate
|
|
gptkbp:foundedBy
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gptkb:Kylie_Jenner
|
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gptkbp:futurePlans
|
New product lines
International expansion
|
|
gptkbp:hasProductLine
|
Lip Kits
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gptkbp:headquarters
|
gptkb:Calabasas,_California
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|
https://www.w3.org/2000/01/rdf-schema#label
|
Kylie Cosmetics, Inc.
|
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gptkbp:industry
|
Cosmetics
|
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gptkbp:keyEvent
|
2015 Lip Kit launch
|
|
gptkbp:market
|
Leading in the lip product category
|
|
gptkbp:marketingStrategy
|
Social media marketing
Influencer partnerships
|
|
gptkbp:marketSegment
|
Direct-to-consumer
E-commerce focus
|
|
gptkbp:mediaAppearances
|
gptkb:Kylie_Jenner
Kylie_Jenner's_fame
|
|
gptkbp:notableEvent
|
gptkb:Kylie_Lip_Kit
|
|
gptkbp:packaging
|
Recyclable materials
|
|
gptkbp:parentCompany
|
gptkb:Coty,_Inc.
|
|
gptkbp:partnerships
|
gptkb:Sephora
Ulta Beauty
|
|
gptkbp:products
|
Seasonal
Limited editions
Lipsticks
Lip Kits
Highlighters
Eyeshadow_Palettes
|
|
gptkbp:releaseYear
|
2015
|
|
gptkbp:revenue
|
$200 million (2018)
|
|
gptkbp:socialMedia
|
over 24 million (Instagram)
|
|
gptkbp:socialMediaPresence
|
Instagram
|
|
gptkbp:sustainabilityInitiatives
|
Vegan options
Cruelty-free products
|
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gptkbp:website
|
kyliecosmetics.com
|