Third Shift

E937892

Third Shift is a beer brand produced by MillerCoors, positioned as a craft-style lager inspired by small-batch brewing traditions.

All labels observed (1)

Label Occurrences
Third Shift canonical 1

How this entity was disambiguated

Statements (25)

Predicate Object
instanceOf beer brand
lager beer
brandFamily MillerCoors portfolio
brandOwner MillerCoors NERFINISHED
brewingTradition American brewing
category alcoholic beverage
containsAlcohol true
countryOfOrigin United States of America
surface form: United States
fermentationType bottom-fermented beer
flavorProfile lager
hasBrandPositioning inspired by small-batch brewing
hasManufacturer MillerCoors NERFINISHED
industry brewing industry
inspiredBy small-batch brewing traditions
isMarketedBy MillerCoors NERFINISHED
marketedAs craft beer alternative
parentCompany Molson Coors Beverage Company NERFINISHED
positioning value-priced craft-style lager
producer MillerCoors NERFINISHED
productType lager
servedIn bottles
cans
draft
style craft-style lager
targetMarket mainstream beer drinkers seeking craft-style options

How these facts were elicited

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

MillerCoors (U.S. joint venture with Molson Coors) marketedBrand Third Shift
subject surface form: MillerCoors