Pepsi-Cola Pavilion at the 1964 New York World's Fair

E505901

The Pepsi-Cola Pavilion at the 1964 New York World's Fair was a corporate-sponsored attraction that showcased Disney-designed entertainment and innovative ride technology to promote Pepsi to fairgoers.

All labels observed (2)

How this entity was disambiguated

Statements (30)

Predicate Object
instanceOf World's Fair pavilion
corporate-sponsored exhibition
category Pavilions at the 1964 New York World's Fair
PepsiCo attractions
closed 1965
country United States
designedBy Walt Disney Imagineering
exhibitionType indoor attraction
features Disney-designed entertainment
boat ride attraction
innovative ride technology
industry beverage marketing
language English
locatedIn 1964 New York World's Fair
Flushing Meadows–Corona Park
Queens, New York City
linked to: Queens
marketingRole brand promotion for Pepsi-Cola
medium theme-park-style ride
notableFor integration of corporate branding with themed entertainment
opened 1964
operator Pepsi-Cola
linked to: Pepsi
partOf 1964–1965 New York World's Fair corporate pavilions
purpose to promote Pepsi-Cola to fairgoers
sponsoredBy Pepsi-Cola
linked to: Pepsi

PepsiCo
targetAudience World's Fair visitors
families
theme family-friendly entertainment
promotion of Pepsi-Cola
usedTechnology ride system technology developed with Disney

How these facts were elicited

Referenced by (2)

Full triples — surface form annotated when it differs from this entity's canonical label.

"It's a Small World (After All)" firstUsedFor Pepsi-Cola Pavilion at the 1964 New York World's Fair
subject linked to: It's a Small World (After All)
Great Moments with Mr. Lincoln (Disneyland) basedOn Illinois Pavilion attraction at the 1964–1965 New York World’s Fair
linked to: Pepsi-Cola Pavilion at the 1964 New York World's Fair