The Choice of a New Generation
E136156
"The Choice of a New Generation" is a famous advertising slogan used by Pepsi to position its cola as the modern, youth-oriented alternative to its competitors.
All labels observed (1)
| Label | Occurrences |
|---|---|
| The Choice of a New Generation canonical | 1 |
How this entity was disambiguated
This entity first appeared as the object of triple T1188605 — resolving that mention is where its identity was fixed. The disambiguator weighed these candidate entities and picked the highlighted one (or “None”, minting a new entity). This is how homonymy is resolved: the same surface form can point to different entities.
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: The Choice of a New Generation Context triple: [Pepsi, hasSlogan, The Choice of a New Generation]
-
A.
Freedom Next Time
Freedom Next Time is a political non-fiction book by journalist and documentary filmmaker John Pilger that critiques Western foreign policy and media complicity in global injustices.
-
B.
The Politics of Hope
The Politics of Hope is a collection of essays by historian Arthur Schlesinger Jr. that champions liberal democracy and reformist politics in mid-20th-century America.
-
C.
Illusions of Progress
Illusions of Progress is a political and social critique by Georges Sorel that challenges optimistic beliefs in linear social advancement and rational reform.
-
D.
Free to Choose
Free to Choose is a 1980 book and television series by economists Milton and Rose Friedman that advocates free-market economic policies and individual liberty.
-
E.
Reform or Revolution
Reform or Revolution is a seminal 1899 pamphlet by Rosa Luxemburg that critiques revisionist socialism and defends the necessity of revolutionary struggle over gradual reform within capitalism.
- F. None of above. chosen
- G. Unsure - the case is ambiguous/there is not enough information to decide.
NED2
Entity disambiguation (via description)
gpt-5-mini-2025-08-07
Target entity: The Choice of a New Generation Target entity description: "The Choice of a New Generation" is a famous advertising slogan used by Pepsi to position its cola as the modern, youth-oriented alternative to its competitors.
-
A.
Freedom Next Time
Freedom Next Time is a political non-fiction book by journalist and documentary filmmaker John Pilger that critiques Western foreign policy and media complicity in global injustices.
-
B.
The Politics of Hope
The Politics of Hope is a collection of essays by historian Arthur Schlesinger Jr. that champions liberal democracy and reformist politics in mid-20th-century America.
-
C.
Illusions of Progress
Illusions of Progress is a political and social critique by Georges Sorel that challenges optimistic beliefs in linear social advancement and rational reform.
-
D.
Free to Choose
Free to Choose is a 1980 book and television series by economists Milton and Rose Friedman that advocates free-market economic policies and individual liberty.
-
E.
Reform or Revolution
Reform or Revolution is a seminal 1899 pamphlet by Rosa Luxemburg that critiques revisionist socialism and defends the necessity of revolutionary struggle over gradual reform within capitalism.
- F. None of above. chosen
Statements (29)
| Predicate | Object |
|---|---|
| instanceOf |
advertising slogan
ⓘ
marketing tagline ⓘ |
| associatedWith |
Pepsi advertising campaigns
ⓘ
Pepsi brand identity ⓘ |
| brand | Pepsi ⓘ |
| brandAssociation | Pepsi Generation ⓘ |
| category | advertising in the United States ⓘ |
| company | PepsiCo ⓘ |
| competitorOf | Coca-Cola slogans ⓘ |
| industry | soft drink industry ⓘ |
| language | English ⓘ |
| marketingPositioning |
modern alternative to competitors
ⓘ
youth-oriented brand ⓘ |
| medium |
outdoor advertising
ⓘ
print advertisements ⓘ television commercials ⓘ |
| notableFor | becoming one of Pepsi’s best-known slogans ⓘ |
| productType | cola ⓘ |
| purpose |
appeal to younger consumers
ⓘ
differentiate Pepsi from competitors ⓘ |
| sloganFor |
Pepsi
ⓘ
surface form:
Pepsi cola beverage
|
| targetAudience |
young adults
ⓘ
youth ⓘ |
| theme |
contemporary lifestyle
ⓘ
modernity ⓘ youth culture ⓘ |
| usedBy |
Pepsi
ⓘ
Pepsi ⓘ
surface form:
Pepsi-Cola
|
| usedIn | global marketing campaigns ⓘ |
How these facts were elicited
The pipeline generated the facts above by prompting gpt-5.1 with this entity's name + description and the instruction below.
Instruction
You are a knowledge base construction expert. Given a subject entity and a description of it, return factual statements that you know for the subject as a JSON list of dictionaries(triples), where keys must be "subject", "predicate" and "object". The number of facts may be very high, between 25 to 50 or more, for very popular subjects. For less popular subjects, the number of facts can be very low, like 5 or 10. # Requirements - If you don't know the subject at all, return an empty list. - If the subject is not a named entity, return an empty list. - Include at least one triple where predicate is "instanceOf". - Do not get too wordy. - Separate several objects into multiple triples with one object.
Input
Subject: The Choice of a New Generation Description of subject: "The Choice of a New Generation" is a famous advertising slogan used by Pepsi to position its cola as the modern, youth-oriented alternative to its competitors.
Referenced by (1)
Full triples — surface form annotated when it differs from this entity's canonical label.