Coca-Cola Coffee Campaign

GPTKB entity

Statements (50)
Predicate Object
gptkbp:instance_of gptkb:advertising_campaigns
gptkbp:advertising gptkb:digital_media
gptkb:television
print media
gptkbp:aims_to increase market share
gptkbp:associated_with Coca-Cola brand
gptkbp:competes_with Pepsi Co coffee products
gptkbp:features gptkb:Coca-Cola
gptkbp:has_partnerships_with retailers
distributors
coffee brands
gptkbp:has_sales_goal increase sales by 10%
https://www.w3.org/2000/01/rdf-schema#label Coca-Cola Coffee Campaign
gptkbp:is_available_in gptkb:Europe
gptkb:Asia
gptkb:North_America
gptkbp:is_evaluated_by gptkb:market_research
sales data
consumer feedback
gptkbp:is_followed_by gptkb:investors
industry experts
marketing analysts
gptkbp:is_inspired_by gptkb:coffee
consumer trends
gptkbp:is_part_of Coca-Cola's product diversification strategy
Coca-Cola's beverage innovation efforts
gptkbp:is_promoted_through billboards
online ads
radio ads
gptkbp:launch_date gptkb:2020
gptkbp:launched gptkb:Coca-Cola
gptkbp:motto “ A New Way to Enjoy Coca-Cola”
gptkbp:packaging bottles
cans
gptkbp:promotes_flavor vanilla
caramel
dark blend
gptkbp:promotions social media campaigns
celebrity endorsements
in-store promotions
gptkbp:reported_by business news
marketing journals
advertising publications
gptkbp:target_audience coffee drinkers
gptkbp:target_market young adults
working professionals
gptkbp:utilizes_influencers lifestyle influencers
food and beverage influencers
gptkbp:bfsParent gptkb:Coca-Cola_with_Coffee_Vanilla
gptkbp:bfsLayer 5